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Company Description

Contact Info

10 Hagavish Street

Netanya, 42140

Israel

Phone: 972 5 299 90052

Fax:

Cellcom Israel Ltd. provides cellular communications services in Israel. As of December 31, 2015, the company provided services to approximately 2.835 million subscribers. The company’s wholly owned subsidiary includes Netvision Ltd. (Netvision). The company sells its services on a stand-alone basis or bundled with certain other services offered by Netvision and the company. The company offers a range of cellular services through 2G and 3G cellular networks covering substantially all of the populated territory of Israel and its 4G network. These services include basic and advanced cellular telephone services, text and multimedia messaging services, and advanced cellular content and data services. The company also offered international roaming services in 181 countries, as of December 31, 2015. It offers its subscribers a selection of handsets from various global manufacturers, as well as repair services on most handsets it offers. The company also offers landline transmission and data services to business customers and telecommunications operators; and landline telephony services. In addition, it offers OTT TV services and Internet infrastructure services through the landline wholesale market (bundled with Netvision's ISP service or through triple play packages which also include OTT TV services and VOB). Cellular Services and Products As of December 31, 2015, the company provided cellular communications services to approximately 2.845 million subscribers, including basic cellular telephony services, text and multimedia messaging, data and other value-added services, as well as handset sales. The company offers its cellular subscribers various usage and sector pricing plans and bundles combining cellular services with other communications services its group offers, such as Internet infrastructure and Internet service provider (ISP), landline, international long distance (ILD) and OTT TV services for home; and IP switchboard, Internet infrastructure, and ISP landline and ILD services for the office. The company offers two methods of payment: pre-paid and post-paid. Pre-paid services are offered to subscribers who pay for its services prior to obtaining them, usually by purchasing its ‘Talkman’ pre-paid cards or ‘virtual’ Talkman cards. Post-paid services are offered to subscribers who are willing to pay for its services through banking and credit arrangements, such as credit cards and direct debits. Basic Cellular Services The company’s principal cellular service is basic cellular telephony and data transfer, upload and download (in supporting handsets). Both are included in its ‘unlimited packages’. In addition, the company offers other services with enhancements and additional features to its basic cellular telephony service, including voice mail, cellular fax, call waiting, call forwarding, caller identification and conference calling. Data services could be used with handsets (in supporting models), cellular modems, laptops and tablets. The company provides its customers with various ‘Internet surfing packages’ for that purpose. The company also offers both an outbound roaming service to its subscribers when traveling outside of Israel and an inbound roaming service to visitors to Israel who could ‘roam’ into its network. As of December 31, 2015, the company had commercial roaming relationships with 546 operators in 181 countries based on the standard agreements of the GSM organization (an umbrella organization in which all the cellular operators operating with GSM technology are members). In addition, as of December 31, 2015, the company had 3G roaming arrangements with 347 of these operators, in 114 countries, enabling its 3G and 4G roamers to use data services in the respective countries and visiting roamers in Israel of these operators, to use its 3G and 4G services, respectively. Value-Added Services In addition to basic cellular telephony and data services, the company offers value-added services, such as SMS and MMS, cloud backup content services, such as music downloads and ‘Cellcom TV’ application. Some of the value-added services that the company offers are available only to s

 

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