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Company Description

Contact Info

350 South Street

Suite 4

Hanover, PA 17331

United States

Phone: 717-633-9898

Fax: 717-633-5511

The Boyds Collection, Ltd. engages in the design, import, and distribution of hand-crafted collectibles, gift, and other specialty products. The company sells its products through a network of approximately 11,000 store locations comprising independent gift and collectibles retailers, premier department stores, selected catalogue retailers, restaurant chains, and other drug, grocery and retail channels. The company operates three retail locations Boyds Bear Countrya - Gettysburg, Boyds Bear Country a - Pigeon Forge, and My Boyds Bear at FAO Schwarz. The company’s products are sourced from foreign manufacturers in China through buying agencies. The company operates international subsidiaries in Canada and the United Kingdom. In November 2005, the company opened a personalization shop in FAO Schwartz’s New York Flagship store. Segments The company operates its business in two segments - wholesale gift business and retail gift/entertainment business. It operates retail locations in Gettysburg, Pennsylvania, Pigeon Forge, Tennessee, and New York, New York. Product Lines The company offers various product lines including plush bears to other plush animals, such as hares, moose, and cats, and resin figurines and other products. Plush Animals The plush animal category consists of both dressed and non-dressed animals, most of which are jointed with sewn-in joints for arms, legs and heads. The plush animal category encompasses approximately 400 different items, ranging from 2.5 inches miniatures to 40 inches animals. Boyds’ non-dressed plush animal lines include the Huggle-Fluffs, the Artisan Series, J.B. Bean & Associates, the Archive Collection, and ornaments. The major product in the plush category is Boyds’ T.J.’s Best Dressed, the Boyds’ T.J.’s Best Dressed line, characterized by jointed bears, cats, moose, and other animals dressed in stylish, hand-sewn outfits. In 2004, the company added an extension to the line called Heart to Heart. In 2003, the company introduced its Bears & Friends line which is an everyday plush line targeted at children. Animals in the plush animal category are made of various materials with outer coverings ranging from acrylic plush to custom-dyed chenille and wool. Resin Figurines Boyds’ resin figurine category consists of the main collection, Bearstones, and sub-collections, Dollstones, Charming Angels, Shoebox Bears, Faeriessence, and Treasure Boxes. Together, these categories include approximately 300 styles of finely detailed, hand-painted miniature cast resin bears, other animals and people. Each figurine is inscribed with Boyds’ distinctive symbol of authenticity, a hidden bear paw, and a bottom stamp indicating the name, edition and piece number. Many figurines contain famous quotes, which help the customers identify with the piece. The items are packaged individually with a certificate of authenticity describing the product. Entertainment The company’s retail locations have built successful interactive environments for adults, children, and the entire family. Boyds Super Duper Bear Factory enables the consumer to choose the ‘skin’ of the desired animal, fill the animal with specially colored beans and bring it to life with a ‘magic’ bean. After the animal comes to life, they may then choose a special outfit for it to wear and the child can take home their animal in their very own Boyds Big Barn box. Additionally, in the retail stores Boyds has its Boyds Teddy Bear Nursery. The consumer can adopt a bear from the on duty bear nurse, complete the paperwork, name their new cub and fill up with accessories. Licensed Products The company has expanded to include Coca-Cola and M&Ms in 2005, and Crayola products would be launched in early 2006. The company would be producing products utilizing these brands in both plush and resin. Other Products The company sells approximately 300 additional items ranging from home decor, stationary, miniature furniture, wooden accessories and glasses, through cast iron products, and resin accessories. In addition, various printed and promotional materials are sold to support Boyds product lines. New Product Introductions Gift Sets: Gift Sets, this is a product that combines all of the Boyds’ elements, plush, resin, and stationary. In one package a consumer can get a plush bear, a resin ornament and a gift bag. Officially licensed plush and resin product: Officially licensed plush and resin product from Coca-Cola and M&Ms. Patty Duke Collection of plush: In 2005, the company introduced its Patty Duke Collection of plush. Boyds has engaged in a relationship where Patty Duke and its Boyds’ team collaborate to create the bears. Puppy Paws and Pals: Puppy Paws and Pals, the company’s celebration of that special bond between bears and dogs. Distribution Network and Customers Boyds has a national distribution network, which includes approximately 11,000 store locations, including independent retail gift and collectibles accounts, department stores and selected national retailers. In November of 2005, Boyds opened My Boyds Bear shop in FAO Schwarz in New York City. These retail stores are being used to generate income and expand the brand awareness and image of Boyds. History The Boyds Collection, Ltd. was founded by Gary and Justina Lowenthal in 1979.


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