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Last €28.26 EUR
Change Today +0.37 / 1.33%
Volume 0.0
BRP On Other Exchanges
Symbol
Exchange
Berlin
As of 2:08 AM 07/1/15 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

8300 Maryland Avenue

St. Louis, MO 63105

United States

Phone: 314-854-4000

Fax:

Brown Shoe Company, Inc. operates as a footwear retailer and wholesaler. The company engages in the operation of retail shoe stores and e-commerce Websites, as well as designing, sourcing, and marketing footwear for women and men. Segments The company’s segments include Famous Footwear and Brand Portfolio. Famous Footwear This segment includes the company’s Famous Footwear stores, and Famous.com. Famous Footwear is a family branded footwear retailer with 1,038 stores. The company’s target consumers are women who buy brand-name fashionable shoes at a value for themselves and their families. Famous Footwear stores feature a selection of brand-name athletic, casual and dress shoes for the entire family. Brands carried include, among others, Nike, Skechers, Bearpaw, Converse, Vans, New Balance, adidas, Asics, Sperry and Sof Sole, as well as company-owned and licensed brands, including LifeStride, Dr. Scholl’s, Fergalicious, Naturalizer, Carlos, and others. The company-owned and licensed products are sold to the company’s Famous Footwear segment by its Brand Portfolio segment. Famous Footwear’s marketing programs include national television, digital marketing and social networking, print, cinema, in-store advertisements and radio, all of which are designed to further develop and reinforce the Famous Footwear concept and strengthen the company’s connection with consumers. Brand Portfolio This segment offers retailers and consumers a portfolio of brands from the company’s healthy living and contemporary fashion platforms by designing, sourcing and marketing branded footwear for women and men. Certain of the company’s branded footwear products are sold under brand names that are owned by the company, and others are developed pursuant to licensing agreements. The company’s Brand Portfolio segment sells footwear on a wholesale basis to retailers. The segment also sells footwear through its branded retail stores and e-commerce businesses. Portfolio of Brands Healthy Living Naturalizer: The company’s primary Naturalizer brand is sold throughout the United States and Canada, primarily at Naturalizer retail stores, national chains, department stores, online retailers, catalog retailers and independent retailers. Naturalizer retail stores offer a selection of women’s footwear styles, including casual, dress, sandals and boots, primarily under the Naturalizer brand. The company operates 80 Naturalizer stores in the United States (including a store in Guam) and 89 Naturalizer stores in Canada. Naturalizer footwear is also distributed through approximately 40 retail and wholesale partners in 60 countries around the world. On an international basis, the brand is primarily distributed through branded concept stores and shop-in-shops. Naturalizer footwear is also distributed in China through stores operated by the company’s joint venture partner, C. banner International Holdings Limited (CBI). CBI operates 107 stores. The company, through its majority-owned subsidiary, B&H Footwear Company Limited sells footwear to CBI on a wholesale basis. Dr. Scholl’s: Dr. Scholl’s is an authentic brand of footwear designed with an uncomplicated, playful style for a healthier life. Dr. Scholl’s delivers proprietary comfort technology across all distribution tiers. Dr. Scholl’s crafts styles that offer men and women the freedom to live active lives. This footwear reaches consumers at a range of distribution channels: mass merchandisers, national chains, online and catalogs, specialty and independent retailers, department stores and the company’s Famous Footwear retail stores. The company has a long-term license agreement with MSD Consumer Care, Inc. to sell Dr. Scholl’s, which is renewable through December 2026 for the United States and Canada and December 2017 for Latin America. LifeStride: LifeStride creates footwear for women who value style and comfort. LifeStride offers comfortable footwear that dresses up or down at the right value. The brand is sold in department stores, national chains, online and in the company’s Famous Footwear retail stores. Ryka: Ryka has athletic footwear exclusively for women by prov

 

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