Badger Meter, Inc. is engaged in the manufacture and marketing of products incorporating flow measurement and control technologies serving markets worldwide. Products, Systems and Solutions The company serves water utilities, municipalities, and commercial and industrial customers worldwide. The company’s product lines fall into three categories: sales of water meters and related technologies to municipal water utilities (municipal water), sales of meters to various industries for water and other fluids (industrial flow), and sales of gas meter radios and concrete vibrators to unique markets (specialty products). Municipal water includes mechanical and electronic (static) water meters and related technologies and services used by water utilities as the basis for generating water and wastewater. The main market for the company’s water meter products is North America, primarily the United States. Industrial flow includes products sold worldwide to measure and control materials flowing through a pipe or pipeline, including water, air, steam, oil, and other liquids and gases. These meters and valves are used in various applications, such as water/wastewater; heating, ventilating and air conditioning (HVAC); oil and gas; chemical and petrochemical; food and beverage; and pharmaceutical production. Specialty products include sales of radio technology to natural gas utilities for installation on their gas meters, and concrete vibrators. Fixed network advanced metering infrastructure (AMI) systems incorporate a network of permanent data collectors or gateway receivers that are always active or listening for the radio transmission from the utilities’ meters. In 2011, the company introduced a metering technology, advanced metering analytics (AMA), along with a host of automated utility management tools to facilitate the ability of water and gas utilities to increase their productivity and revenue, as well as proactively utilize their data. AMA comprises ReadCenter Analytics software coupled with ORION SE two-way fixed network or GALAXY one-way fixed network technology. The ORION SE system can operate in either a mobile or fixed network mode depending on the deployment needs of the utility. In January 2014, the company launched its new BEACON AMA system. BEACON AMA combines the BEACON analytical software suite with ORION AMI technology using fixed and cellular networks in a managed solution. BEACON AMA enables two-way communication between the water meter and the meter reading system. The BEACON AMA software suite includes a customizable dashboard, the ability to establish alerts for specific conditions, and consumer engagement tools that allow end water customers to view and manage their water usage activity. In addition to selling its proprietary radio products, including the ORION radio technologies and GALAXY AMI/AMA system, the company also remarkets the Itron radio products under a license and distribution agreement with Itron. In addition, the ORION universal gateway receiver transmits data over a variety of public wireless networks, which allows for strategic deployments, such as monitoring large commercial users. The company’s specific flow measurement and control applications and technologies serve the flow measurement market through both customized and standard precision flow measurement technologies. Strategy The company’s strategy is to fulfill customers’ metering expectations and requirements with its proprietary meter reading systems or other systems available through its alliance partners in the marketplace. Foreign Operations The company distributes its products through employees, resellers and representatives throughout the world. Additionally, the company has a sales, distribution and manufacturing facility in Neuffen, Germany; sales and customer service offices in Mexico, Singapore, China and Slovakia; and manufacturing and sales facilities in Brno, Czech Republic and Bern, Switzerland. Research and Development Expenditures for research and development activities relating to the development of new products, the improvement of existing products and manufacturing process improvements were $10.5 million in 2013. Competition Major competitors for utility water meters include Sensus USA Inc.; Neptune Technology Group, Inc.; Master Meter, Inc.; and Mueller Water Products, Inc. The company's primary competitors for water utility radio products are Itron, Inc.; Neptune Technology Group, Inc.; and Sensus USA Inc. The company’s major competitors in the industrial flow markets include Emerson Electric company; Krohne Messtechnik GmbH; Endress & Hauser Management AG; and Yokogawa Electric Corporation. In the HVAC market, the main competitor is Onicon Inc. In upstream oil and gas, Cameron International Corporation is the primary competitor. The company competes with AW-Lake Company in the measurement of on-machine hydraulic fluids. History Badger Meter, Inc. was founded in 1905. The company was incorporated in 1905.
badger meter inc (BMI:New York)
4545 West Brown Deer Road
Milwaukee, WI 53223
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