Ball Corporation supplies metal packaging to the beverage, food, personal care, and household products industries. The company’s packaging products are produced for various end uses and are manufactured in facilities worldwide. It also provides aerospace and other technologies and services to governmental and commercial customers. The company’s product lines are aluminum and steel beverage containers. The company also produces steel food, aerosol, paint, general line and decorative specialty containers, as well as extruded aluminum aerosol and beverage containers and aluminum slugs. The company sells its packaging products mainly to large multinational beverage, food, personal care and household products companies with which it developed long-term customer relationships. Strategy The key elements of the company’s strategy include maximizing value in its existing businesses; expanding into new products and capabilities; aligning with the right customers and markets; broadening its geographic reach; and leveraging its know-how and technological expertise to provide a competitive advantage. Segments The company operates through four segments, including Metal Beverage Packaging, Americas and Asia; Metal Beverage Packaging, Europe; Metal Food and Household Products Packaging, Americas; and Aerospace and Technologies. Metal Beverage Packaging, Americas and Asia This segment offers metal beverage containers that are primarily sold to fillers of carbonated soft drinks, beer, energy drinks, and other beverages. Americas Metal beverage containers and ends are produced at 15 manufacturing facilities in the U.S., 1 in Canada, 1 in Mexico and 4 in Brazil. Ends are produced within three of the U.S. facilities, including one facility that manufactures only ends, one facility in Mexico, and one facility in Brazil. Additionally, Rocky Mountain Metal Container, LLC, a 50-percent owned joint venture owned by Ball and MillerCoors LLC, operates metal beverage container and end manufacturing facilities in Golden, Colorado. Asia The company manufactures metal beverage containers in the People’s Republic of China. Its operations include the manufacture of aluminum containers and ends in four facilities in the People’s Republic of China. Metal Beverage Packaging, Europe This segment supplies two-piece metal beverage containers and ends for producers of carbonated soft drinks, beer, energy drinks, and other beverages. The European operations consist of 13 facilities — 10 beverage container facilities and 3 beverage end facilities —of which 4 are located in Germany, 3 in the United Kingdom, 2 in France, 2 in Poland and 1 each in the Netherlands and Serbia. In addition, the company is renting space on the premises of a supplier in Haslach, Germany, to produce the Ball Resealable End. The European beverage facilities produced approximately 19 billion metal beverage containers in 2015. Metal Food and Household Products Packaging This segment produces two-piece and three-piece steel food containers and ends for packaging vegetables, fruit, soups, meat, seafood, nutritional products, pet food, and other products. The segment also manufactures and sells aerosol, paint and general line and decorative specialty containers, as well as extruded aluminum aerosol and beverage containers and aluminum slugs. There are a total of 13 facilities in the U.S., 4 in Europe, 1 in Canada, 1 in Mexico, and 1 in India that produce these products. In addition, the company manufactures and sells steel aerosol containers in two facilities in Argentina. In 2014, the company announced the installation of a new extruded aluminum aerosol container line in its DeForest, Wisconsin, facility, which began production in the first quarter of 2015. Additionally, in 2014, the company announced the construction of a new extruded aluminum aerosol container manufacturing facility in India, which began production in 2015. In 2015, the company announced the introduction of a new steel aerosol container manufacturing technology in Chestnut Hill, Tennessee, which began production in the fourth quarter of 2015. Also in February 2015, the compan
ball corp (BL8:Berlin Stock Exchange)
10 Longs Peak Drive
PO Box 5000
Broomfield, CO 80021
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