he rental period. Competition: Follett Corporation, a contract operator of campus bookstores; Nebraska Book Company, a contract operator of on-campus and off-campus bookstores; Amazon.com; and Chegg.com, an online textbook rental company, compete directly with B&N College. NOOK segment This segment includes the company’s digital business, which includes the company’s eBookstore, digital newsstand, and sales of NOOK devices and accessories through B&N Retail and B&N College. The company entered into a partnership in 2014, to develop co-branded Samsung Galaxy Tab 4 NOOK tablets that feature the Barnes & Noble digital reading experience. The co-branded devices would combine Samsung Galaxy Tab 4 hardware with customized NOOK software to give customers full-featured tablets that are designed for reading, with access to Barnes & Noble’s expansive digital collection of approximately 4 million books, magazines and newspapers. The companies introduced the Samsung Galaxy Tab 4 NOOK in a 7-inch version and 10-inch version in the U.S. in 2014. The company’s NOOK digital bookstore and Reading Apps provide customers the ability to purchase and read their digital content and access to their Lifetime Library on a range of digital platforms, including Windows 8 PCs and tablets, iPad, iPhone, Android smartphones and tablets, PC and Mac. The NOOK segment sells different devices to satisfy customers’ digital needs, including the Samsung Galaxy Tab 4 NOOK 7.0 and 10.1 devices and NOOK GlowLight. These devices provide customers access to books and magazines in the NOOK Store, and through Google Play, approximately 700,000 Android apps and games, songs, movies and TV shows; and Google services like the Chrome browser, Gmail, YouTube, Google Search and Google Maps. NOOK GlowLight provides customers an intuitive eReader on an E Ink display that replicates the experience of reading from physical paper and provides access to the company’s digital content store. The bookstores also provide free Wi-Fi connectivity for NOOK devices, Read In Store access, which allows owners to read NOOK Books for free, and the More In Store program, which offers free, exclusive content and special promotions. NOOK devices also allow for digital lending of a selection of books through its LendMe technology. Competition: The NOOK segment competes with online digital businesses, notably Amazon.com and Apple. Strategy The company’s strategy is to: utilize the strong Barnes & Noble brand and retail footprint to attract customers to its multi-channel platform; expand its distribution channels through strategic partnerships with world-class hardware and software companies and retail partners; drive content sales through the Web, NOOK Readers and 3rd party devices; use its infrastructure to deliver digital content to customers; and continue to grow campus partnerships, including store locations and students served while continuing its investment in the digital higher education business. Trademarks and Service Marks The trademarks and service marks owned by the company and its subsidiaries include B&N, Barnes & Noble, Barnes & Noble.com, barnesandnoble.com, Barnes & Noble Booksellers, Barnsie, Espari, NOOK, NOOK Color, NOOK Tablet, Reader’s Tablet, NOOK Simple Touch, Glowlight, NOOK GlowLight, NOOK HD, NOOK HD+, The Simple Touch Reader, NOOK Press, NOOK Books, NOOK Book Enhanced, NOOK Developer, The NOOK Book Store, NOOK Newsstand, NOOK Newspaper, NOOK Kids, Read In Store, More In Store, NOOK Friends, LendMe, NOOK Boutique, NOOK Books en español, NOOK Study, ArticleView, Daily Shelf, Read To Me, Punctuate!, Yuzu, FacultyEnlight, Sparknotes, Borders, Borders Books & Music, some of which are registered or pending with the United States Patent and Trademark Office. History Barnes & Noble, Inc. was founded in 1986. The company was incorporated in Delaware in 1986.
barnes & noble inc (BKS:New York)
122 Fifth Avenue
New York, NY 10011
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