Grupo Bimbo S.A. de C.V. operates as a baking company. It engages in the manufacture, distribution, and sale of bread and sweet baked goods, buns, cookies, fruit bars, pastries, packaged goods, tortillas, goat milk caramel (cajeta), salted snacks and candies. Grupo Bimbo manufactures approximately 4,500 products and manages approximately 100 brands. In addition, it has distribution networks in the world, covering 30,000 routes with approximately 29,000 vehicles. Business Units Bimbo S.A. de C.V.: Bimbo S.A. offers packaged bread, buns, pastries, sweet rolls, cookies, tortillas, tostadas and fruit bars under the brand names, such as Bimbo, Marinela, Tia Rosa, Wonder, Milpa Real, Lara, Suandy, Lonchibon, Del Hogar, La Mejor, Monarca, Breddy and Tulipan. It also offers Double-Fifer snack bar. Barcel S.A. de C.V.: Barcel S.A. offers sweet and salted snacks, confectionery products, chocolates, goat milk caramel (cajeta) and gummies. Its major brands include Barcel, Ricolino, Coronado, Juicee Gumme and Parklane. Bimbo Bakeries USA, Inc.: Bimbo Bakeries manufactures and sells packaged bread, buns, bagels, english muffins, pastries, sweet rolls, cookies, tortillas and pizza crusts. Its major brands include Oroweat, Mrs Baird’s, Bimbo, Entenmann’s, Thomas’, Tia Rosa, Marinela, Francisco, Old Country, Boboli and Webers. Latin America Division (OLA): OLA offers packaged bread, buns, pastries, cookies, alfajores, tortillas and pizza crusts. Its major brands include Bimbo, Marinela, Pullman, Plus Vita, Ideal, Holsum, Trigoro, Pyc, Bontrigo,Cena and Fuchs. Markets As of December 31, 2004, the company had 71 plants and four divisions located in 14 countries of Americas and Europe. It operates in Mexico and the United States, as well as in Central and South America. Significant Events Grupo Bimbo SA de CV has formed a strategic alliance with Grupo Industrial Lala, S.A. de C.V. named Innovacion en Alimentos, S.A. de C.V. in which both companies hold a 50% share. It offers various brands and categories in the Mexican food sector. Grupo Arcor entered into a strategic partnership with Grupo Bimbo to develop synergies to start producing various candies in Mexico. Arcor would produce filled sweets, chocolate tablets and chewing gums. History Grupo Bimbo S.A. de C.V. was founded in 1945.
grupo bimbo sab- series a
Prolongación Paseo de la Reforma No. 1000
Colonia Peña Blanca Santa Fe
Delegación Álvaro Obregón
Mexico, DF 01210
Phone: 52 55 5268 6600
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