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Last C$51.99 CAD
Change Today -1.21 / -2.27%
Volume 3.1M
BCE On Other Exchanges
As of 4:30 PM 09/1/15 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

1, Carrefour Alexander-Graham-Bell

Building A

8th Floor

Verdun, QC H3E 3B3


Phone: 514-870-8777


BCE Inc., a communications company, provides residential, business, and wholesale customers with a range of solutions to all their communications needs, including wireless, high-speed Internet, Internet protocol (IP) television (IPTV) and satellite TV, local and long distance, business IP broadband and information and communications technology (ICT) services. Strategy The company’s strategy is centered on its disciplined focus and execution of its strategic imperatives, namely accelerate wireless; leverage wireline momentum; expand media leadership; invest in broadband networks and services; and improve customer service. Subsidiaries The company’s main subsidiaries include Bell Canada; Bell Mobility Inc. (Bell Mobility); Bell Media Inc. (Bell Media); and Bell Aliant Regional Communications Inc. Bell Wireless and Wireline The company makes use of limited-time promotional offers featuring discounted rate plans, special rates on wireless handsets and TV receivers, as well as other incentives, to stimulate customer acquisition and winbacks or to respond to competitive pressures in its markets. The company offers a range of wireless voice and data communications products and services to residential and business customers through its portfolio of targeted brands, including Bell and Virgin Mobile. The company focuses its marketing efforts on a coordinated program of TV, print, radio, Internet, outdoor signage, direct mail and point-of-sale media promotions. It engages in mass-market advertising to maintain its brand and support direct and indirect distribution channels. The company offers discounts on the price of wireless handsets in exchange for a contractual commitment from a subscriber, a practice also used by other Canadian wireless operators. Its wireless device portfolio includes many leading-edge devices, some launched as exclusive to Bell in the Canadian market. The company delivers its products and services to residential customers through network of corporate and dealer-owned Bell, Bell Mobility and Virgin Mobile retail locations; The Source (Bell) Electronics Inc. (The Source)’s approximately 700 retail locations; national retailers such as Future Shop, Best Buy, Wal-Mart, Wireless Wave, Tbooth Wireless, Wireless Etc., Loblaws and a network of regional and independent retailers in all regions; call centre representatives; its Websites, including the and Websites; and door-to-door sales representatives. The company also offers customers the convenience of One Bill for Home Phone, Internet, TV and wireless services with a single point of contact. Communication solutions, other than wireless, for small, mid-sized and large business customers are delivered by the Bell Business Markets unit. The company’s products and services are sold through dedicated sales representatives, call centres, certified resellers and competitive bids. It delivers expertise in key solution areas, including Internet, private networks and broadcast, voice and unified communications, data centre, customer contact solutions, security, mobile business services and small business solutions. The Bell Business Markets unit is focused on increasing both the number of customers and the breadth of business solutions sold to these customers. The company’s wireless products and services are delivered to business customers by Bell Mobility through the same channels. In addition, Bell’s business customers are served by Bell’s nationwide sales team responsible for the sale of wireless products and services to business customers, as well as the execution of sales contracts. Bell Media Bell Media’s TV and Out-of-Home customer base consist primarily of large advertising agencies, which place advertisements with Bell Media on behalf of their customers. Bell Media also has contracts with various broadcasting distribution undertakings (BDUs), under which monthly subscription fees for specialty and pay TV services are earned. Bell Media’s radio broadcast customer base is comprised of both advertising agencies and businesses in local markets. Bell Media’s conventional TV networks are delivered to Ca


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Industry Analysis


Industry Average

Valuation BCE Industry Range
Price/Earnings 17.2x
Price/Sales 2.0x
Price/Book 3.6x
Price/Cash Flow 7.2x
TEV/Sales 0.8x

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