Brunswick Corporation operates as a designer, manufacturer, and marketer of recreation products, including marine engines, boats, fitness and active recreation products worldwide. Segments The company operates in three segments: Marine Engine, Boat, and Fitness. Marine Engine This segment consists of the Mercury Marine Group (Mercury Marine). This segment engages in the manufacture and sale of recreational marine engines and marine parts and accessories worldwide. This segment manufactures and markets a range of outboard engines, sterndrive propulsion systems, and inboard engines under the Mercury, Mercury MerCruiser, Mariner, Mercury Racing, Mercury Sport Jet and Mercury Jet Drive, MotorGuide, Sea Pro, Axius and Zeus brand names. In addition, this segment manufactures and markets marine parts and accessories under the Quicksilver, Mercury Precision Parts, Mercury Propellers, Attwood, Garelick, Whale, Land 'N' Sea, Kellogg Marine Supply, Diversified Marine Products, Bell Recreational Products, BLA, Seachoice and MotorGuide brand names, including marine electronics and control integration systems, steering systems, instruments, controls, propellers, trolling motors, fuel systems, service parts and marine lubricants. This segment also supplies integrated, high-speed diesel propulsion systems to the worldwide recreational and commercial marine markets. This segment’s outboard engines, sterndrive engines and inboard engines are sold to independent boat builders, local, state and foreign governments; and to the company's Boat segment. In addition, this segment sells outboard engines through a global network of approximately 6,000 marine dealers and distributors, specialty marine retailers, and marine service centers. Mercury Marine manufactures four-stroke outboard engine models ranging from 2.5 to 400 horsepower and two-stroke OptiMax outboard engines, all of which feature Mercury's direct fuel injection (DFI) technology, ranging from 75 to 300 horsepower. All of these low-emission engines are in compliance with applicable U.S. Environmental Protection Agency (EPA) requirements. Mercury Marine's four-stroke outboard engines include Verado, a collection of supercharged outboards ranging from 150 to 400 horsepower, and Mercury Marine's naturally aspirated four-stroke outboards, ranging from 2.5 to 150 horsepower, including the 75 to 115 horsepower FourStroke, introduced in 2014. Mercury Marine also manufactures two-stroke, non-DFI engines for certain markets outside the United States. In addition, most of Mercury's sterndrive and inboard engines are available with catalyst exhaust treatment and monitoring systems, and all are compliant with applicable state and federal environmental regulations. Mercury Marine and Mercury Racing manufacture inboard and sterndrive engine models ranging from 115 to 1,650 horsepower. Mercury Marine manufactures and markets advanced boat steering and engine control systems under the brand names of Zeus and Axius. Mercury Marine produces its gasoline sterndrive and outboard engines domestically in Fond du Lac, Wisconsin, with outboard engines also produced internationally in China and Japan. Mercury Marine manufactures 40, 50 and 60 horsepower four-stroke outboard engines in a facility in China, and produces smaller outboard engines in Japan pursuant to a joint venture with its partner, Tohatsu Corporation. Mercury Marine sources engine components from a global supply base and manufactures additional engine component parts at its Fond du Lac facility and plants in Florida and Mexico. Mercury Marine also operates a remanufacturing business for engines and service parts in Wisconsin. In addition, Mercury Marine has an equity ownership interest in Bella-Veneet Oy, which manufactures boats under the brand names, such as Bella, Flipper, and Aquador in Finland. In April 2015, the company acquired 100 percent of privately held BLA, which is based in Brisbane, Australia. BLA is Australia's major provider of marine parts and accessories and has a dealer network throughout Australia and New Zealand. In November 2015, the company acquired 100 percent of privately held Garelick
brunswick corp (BC:New York)
1 North Field Court
Lake Forest, IL 60045
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