s and other financial institutions, who wish to offer their customers insurance products. The company has various distribution agreements with bancassurance partners and joint ventures across the markets in which the company operates. UK & Ireland Life In April 2015, the company completed the acquisition of Friends Life Group Limited (Friends Life). The U.K. business provides long-term insurance and savings; and the Irish business offers life and pensions products. The company’s strategy in the U.K. is to continue to offer great value to its customers through its market expertise in retirement, corporate benefits, protection and health products; and continuing to integrate Friends Life and realise synergies. The company’s Irish long-term business is focused primarily on distribution through intermediaries. In the U.K., the company provides a comprehensive product range focused on both the consumer and corporate markets. The pensions and retirement products it offers include personal pensions, equity release, annuities and income drawdown. Its annuity offerings include immediate life, enhanced, fixed-term annuities and with-profits pension annuities. The company provides traditional life insurance products, including level-term, decreasing-term (with or without critical illness), guaranteed whole life insurance, and approximately 50s life cover and income protection. The company’s savings and investment products include ISAs, investment bonds, funds, base rate trackers, investments with guarantees, and with-profits products. A direct to consumer platform offers new retirement propositions and investment products. In Ireland, the company’s long-term insurance and savings business offers a range of products with its focus being on protection, annuities, and pensions and savings products. The company’s protection products include life insurance, mortgage protection and specified illness. The pension and savings range covers retirement and investment products. In the U.K., the company has distribution deals for the sale of protection products with Royal Bank of Scotland, Barclays, Santander, Tesco, the Post Office, Connells, Countrywide, and LSL estate agents. It also offers Aviva Life Protection Solutions to advisers and customers in the U.K., which offers flexible cover with all policy documents stored online. Competition: The company’s competitors include Standard Life, Prudential, Legal & General Group plc, Scottish Widows plc, JRP Group and Royal London. In the life and pensions market in Ireland, the company’s main competitors are Bank of Ireland Life, Irish Life Group Limited, Zurich Life and Friends First. UK & Ireland General Insurance The company provides a range of general insurance products both in the U.K. and Ireland. In the U.K. it has a business mix of personal lines and commercial lines. The company’s U.K. personal products include motor, home and travel insurance. Its U.K. commercial products include motor, property and liability insurance for small and medium size enterprises and larger U.K. corporate customers, as well as products in the specialty risks market. In Ireland the company’s products include property, motor, travel, agricultural and business insurance and its health insurance business products for both the personal and commercial sector. The company’s personal products are sold directly to customers over the phone and through its Websites, via brokers and through corporate partnerships. Its Quotemehappy and General Accident insurance products are also available through price comparison Websites. For commercial insurance, it focuses on broker distribution. Competition: In the U.K. the company’s main competitors are Direct Line Group, RSA, The Admiral Group, AXA, Zurich, LV, Allianz, Ageas and NFU. In Ireland, its competitors include RSA, AXA, Zurich, FBD, Allianz, Liberty and AIG. France The company has a significant presence in the French Life insurance market and the company operates through two main companies, including Aviva Vie and Antarius (JV structure with Crédit Du Nord). Strategy: The company’s strategy is to deliver sustainable dividends to group b
aviva plc (AV/:London)
London, EC3P 3DQ
Phone: 44 20 7283 2000
Fax: 44 20 7662 7148www.aviva.com
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