Canon Inc. manufactures office multifunction devices (MFDs), plain paper copying machines, laser printers, inkjet printers, cameras and lithography equipment. The company sells its products principally under the Canon brand name and through sales subsidiaries. The company manufactures the majority of its products in Japan. It has manufacturing subsidiaries in various countries, including the United States, Germany, France, the Netherlands, Taiwan, China, Malaysia, Thailand, Vietnam and the Philippines. Strategy The company’s strategy is to develop innovative, high value-added products incorporating advanced technologies. Products The company operates its business in three segments: the Office Business Unit, the Imaging System Business Unit and the Industry and Others Business Unit. Office Business Unit This segment manufactures, markets, and services a range of MFDs, printers, copying machines for personal and office use and production print products for print professionals. The company delivers added value to customers through software, services and solutions. Its offerings cover various markets from small office home office (SOHO), and small and midsize business to large enterprises and professional graphic arts. In 2014, the company enhanced its portfolio with the launch of the A4-size color device imageRUNNER ADVANCE C350iF/C250iF. The company also launched imageRUNNER 2202/2002, a low-end A3-size monochrome device tailored to the emerging market. To deliver higher value added and expand its presence in the existing market while acquiring new markets in the production print industry, the company introduced the imagePRESS C800/C700, the first imagePRESS series addressed to the color light production market, and the imagePRESS C60 for the graphic arts industry. The company is reinforcing its solutions capability through offerings, such as imageWARE software suite, business process automation software Enterprise Imaging Platform and Canon MDS, a device management solution. Imaging System Business Unit - This segment manufactures and markets digital cameras and digital video camcorders, as well as lenses and various related accessories. In 2014, the company launched two new digital SLR cameras and strengthened its product lineup. EOS Rebel T5. The Canon EOS 7D Mark II is designed to meet the demands of photographers and videographers who want a camera that can provide a range of artistic opportunities. The company launched seven new lens products for digital SLR and celebrated a milestone with the production of the 100-millionth EF-series interchangeable lens for EOS cameras in 2014, including Cinema Lenses (EF-Mount). The interchangeable lens lineup exceeds 90 products, including Cinema Lenses (EF-Mount). The company introduced fourteen new models to the compact digital camera market worldwide in 2014. The company has introduced a new product with styled camcorder especially for self-shooting, aiming to exploit a new market category. In the field of professional camcorders, the company introduced the new model XF205/200 in its XF series; small sized camcorders equipped with a lens for use in broadcast news, documentary and independent filmmaking. The company offers a range of products from an interchangeable lens type to a lens built-in type. It launched two new install-type models with the short-throw and high shift function. The newly released CINE-SERVO lens is compatible with 4K cameras with large-format sensors. It has a detachable drive unit and can be used both in broadcast and cinema style shooting. The company offers various products to meet such needs based on its core technology Full-photolithography Inkjet Nozzle Engineering (FINE), which enables realization of high-speed printing and high image quality at the same time. For home use, the company offers such printer solutions as PIXMA Cloud Link and PIXMA Printing to tighten the connection with cloud computing, smartphone and tablet PC, whose functionality has been proliferating. The company also offers My Image Garden, enabling various photo-print, an Intelligent Touch System and XL ink tank & ink cartridge.
canon inc (7751:Tokyo)
30-2, Shimomaruko 3-Chome
Phone: 81 3 3758 2111
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