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Company Description

Contact Info

13–15, Avenue de la Liberté

Luxembourg, 1931

Luxembourg

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Samsonite Corporation engages in the design, manufacture and distribution of luggage, business and computer bags, outdoor and casual bags, and travel-related products worldwide. The company offers its products primarily under the Samsonite, Samsonite Black Label and American Tourister brand names and other owned and licensed brand names, such as Lacoste, Timberland and Lambertson Truex. The principal luggage customers of the company are department/specialty retail stores, mass merchants, catalog showrooms and warehouse clubs. It also sells its luggage, casual bags, business cases and other products through its company-operated retail stores. Products The company distributes a range of products that include softside, hardside and hybrid (combination hardside and softside) luggage, business and computer bags, outdoor and casual bags, shoes, accessories and other related products. In April 2010, Samsonite Corporation has launched Cosmolite in Oman. The Cosmolite range is available at Khimji's Luxury & Lifestyle in Muscat. Licensed Products: The company licenses its trademarks primarily for use on related product categories that are made and sold by licensees either worldwide or in certain geographic regions. Licensed products include leather business and computer cases (in North America only), furniture products, travel accessories, photo and audio storage gear, personal leather goods, umbrellas, cellular phone cases, school bags, shoes and children’s products. The company’s product categories include: Softside Luggage: The softside luggage category includes suitcases, garment bags and soft carry-on suitcases. Approximately 90 percent of the softside luggage that the company sells is made for it by independent finished goods suppliers located around the world. The company produces the balance of its softside luggage and garment bags in own facilities located in Eastern Europe. Its softside products are sold under all of its major brands. Hardside Luggage: The company manufactures most of its hardside suitcases in company-owned factories. Its hardside luggage is sold under the Samsonite, Samsonite Black Label and American Tourister brands. Each line includes a variety of sizes and styles to suit differing travel requirements. The company manufactures hardside suitcases using three basic processes: injection molding, vacuum forming and pressure forming. Two of these processes require different types of plastic resin; the third uses proprietary, SRP (self-reinforcing polymer) laminates. Hybrid Luggage: The company offers products that include proprietary designs and features of both the hardside and softside luggage. Hybrid cases such as X’Lite use its various polymer-molding technologies to form the structural, protective shell portion, with textile-based soft portions forming the rest of the product. Such travel products use patented, proprietary process to mold sleek, tough polymer frames around laminated fabric panels to form extremely light shells. Business and Computer Cases: The company sells a variety of business and computer cases under Lambertson Truex, Samsonite Black Label, Samsonite and American Tourister brand names. In addition, the company licenses its brands to business case distributors for the sale of certain products in the United States. Outdoor and Casual Bags: The outdoor and casual bag market includes duffel bags, casual luggage, tote bags, athletic bags, traditional backpacks, daypacks, and shoulder bags. It distributes products under its licensed Lacoste brand and through a majority interest in American luxury accessory brand Lambertson Truex. Regions and Store Locations The company’s products are sold in approximately 100 countries worldwide from the retail locations of others, from its own stores, over the Internet at www.samsonitecompanystores.com, www.samsoniteblacklabel.com and at the websites of customers. Europe: Samsonite and Samsonite Black Label products in Europe are sold through specialty luggage and leather goods stores and department stores. The company also sells products through approximately 50 Company-operated Samsonite Black Label and Samsonite retail stores and outlets located throughout Western and Central Europe. North America: The company’s Samsonite Black Label products are sold in high-end department and specialty luggage stores. Its Lambertson Truex products are sold in high-end department stores. The company operates approximately 150 retail stores in North America that distribute Samsonite and, to a lesser extent, American Tourister products. Asia: The company sells products through company-operated Samsonite retail stores, company operated shop-in-shop concessions in department stores and non-company operated franchise stores as well as specialty stores and travel stores. It markets directly in Australia, Japan, Korea, India, China, Hong Kong, Singapore, Taiwan, Thailand and Malaysia. Latin America: The company’s Samsonite and American Tourister branded products are sold in Latin America primarily through traditional luggage retail distribution channels such as department stores and luggage specialty stores. The company also operates approximately 20 retail stores in Latin America that distribute Samsonite and American Tourister products. Elsewhere in the World: In markets outside Europe, North America, Asia and Latin America, the company sells products either directly by export or through agents and distributors or under license. Customers The company’s customers include specialty stores featuring luggage products, major department stores that carry luggage, retail chain stores, mass merchants, office superstores, warehouse clubs, premium sales (sales direct to business), Internet retailers and discounters. It also sells certain products directly to consumers through Samsonite-operated retail stores in Europe, North America, Latin America and Asia and over the Internet at its www.samsonitecompanystores.com and www.samsoniteblacklabel.com websites. History Samsonite Corporation was founded in 1987.

 

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