Last $70.34 USD
Change Today -0.77 / -1.08%
Volume 578.1K
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As of 2:39 PM 03/3/15 All times are local (Market data is delayed by at least 15 minutes).

sap se-sponsored adr (SAP) Snapshot

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52 Week High
07/23/14 - $82.70
52 Week Low
01/20/15 - $62.82
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Current Stock Chart for SAP SE-SPONSORED ADR (SAP)

sap se-sponsored adr (SAP) Details

SAP AG provides enterprise application software and software-related services worldwide. The company offers solutions covering various lines of businesses, including asset management; corporate strategy and sustainability; finance; human resources; information technology; manufacturing; marketing; procurement; research and development, and engineering; sales; service; and supply chain management on premise or through the cloud as software-as-a-service offerings. It also supports enterprises in various industries in consumer, discrete manufacturing, energy and natural resources, financial services, public services, and services industry sectors. In addition, the company provides SAP Business All-in-One solution, the SAP Business One application, and Edge solutions; SAP Business ByDesign and SuccessFactors HCM Suite; SAP Business One Cloud for small businesses and midsize companies; and SAP HANA, a subscription based enterprise cloud. Further, it offers SAP Business Suite software, which includes SAP Customer Relationship Management, SAP ERP, SAP Product Lifecycle Management, SAP Supplier Relationship Management, and SAP Supply Chain Management applications that facilitate to create a business process platform for companies; mobile solutions comprising enterprise mobility management, mobile apps, and SAP Mobile Platform; database and technology solutions, including application development and integration, and database solutions; and cloud solutions. Additionally, the company provides analytic solutions, such as business intelligence; enterprise performance management; governance, risk, and compliance; and predictive analytics solutions, which enable users to unlock the data they need. It also offers custom development, and maintenance and support services; and consulting and education services. The company, formerly known as SAP Aktiengesellschaft Systeme, Anwendungen, Produkte in der Datenverarbeitung, was founded in 1972 and is headquartered in Walldorf, Germany.

74,406 Employees
Last Reported Date: 01/20/15
Founded in 1972

sap se-sponsored adr (SAP) Top Compensated Officers

Chief Executive Officer, Member of the Execut...
Total Annual Compensation: €3.9M
Member of Executive Board and Member of Globa...
Total Annual Compensation: €2.4M
Compensation as of Fiscal Year 2013.

sap se-sponsored adr (SAP) Key Developments

SAP Announces Contextual Marketing Platform Designed for Telcos

SAP SE announced that the company plans to release enhancements to its SAP® hybris® Marketing solution, specifically designed to help communication service providers (CSPs) simplify their B2C and B2B customer engagements while improving the effectiveness of their marketing operations. The announcement was made at Mobile World Congress, being held in Barcelona. The SAP hybris Marketing solution uses real-time contextual data to continuously update a 360-degree profile of both identified customers and prospective customers. This dynamic profile spans what each customer has done in the past, what they might do in the future and what they are most interested in at any moment in time. Using powerful targeting tools, marketers can reach customers through one-to-one personalized campaigns on the Web site, via e-mail, or through digital display advertising. They can trigger a sales or service call or push messaging to mobile applications and devices. Campaigns can be automatically triggered by customer behaviors in real time, planned and scheduled by marketers or created ad hoc by marketers with a few mouse clicks. Because CSPs are in a constant battle to gain and retain customers, this type of insight, flexibility and agility can make the difference between surviving and thriving in today's markets. The telco-specific, enhanced functionality in the SAP hybris Marketing solution is planned to be tightly integrated with SAP Billing and Revenue Innovation Management solutions and the SAP Convergent Mediation application by DigitalRoute, which serve as foundations of the next-generation billing support software from SAP. Telco marketers are expected to be able to combine operational, network and customer billing data into one application, unleashing the power of truly contextual marketing. The telco version of SAP hybris Marketing is designed to enable CSPs to analyze, visualize and explore customer data at very high speed. The SAP hybris Marketing solution, which is being developed on an open platform and will promote an open partner ecosystem, will be capable of being deployed in either cloud or on-premise software environments with prepackaged integrations from many leading marketing solutions partners. The telco-specific version of the SAP hybris Marketing solution is expected to be available April 2015.

Zain Group Selects SAP SE to Deliver Big Data and Analytics Solutions

Zain Group has selected SAP SE to deliver Big Data and analytics solutions designed to enhance the experience for millions of customers across the Middle East. Meeting the broadband needs of customers, Zain Group will deploy Big Data and analytics solutions from SAP across Kuwait, Bahrain and Jordan. As part of the collaboration, Zain Group will deploy the SAP HANA® platform based on innovative, real-time analytics software and in-memory computing technology as well as data mining, social networking, customer and business intelligence and predictive software solutions.

SAP SE Announces Availability of SAP HANA® Cloud Platform Mobile Services

SAP SE announced availability of SAP HANA® Cloud Platform mobile services, the foundation of SAP's mobile app development strategy and the next step in delivering mobile innovations in the cloud. SAP HANA Cloud Platform mobile services are designed to drive mobile business innovation with simplicity by connecting people, devices and business networks using SAP's unique end-to-end capabilities covering the development, staging and secure deployment of mobile apps. This platform-as-a-service (PaaS) offering will also help accelerate the integration of Internet of Things (IoT) and Big Data with mobile business. The announcement was made at Mobile World Congress (MWC), being held March 2 to 5 in Barcelona. SAP HANA Cloud Platform mobile services help customers build and deploy native and hybrid mobile apps that integrate securely with on-premise or cloud-based systems. New features such as optimized data synchronization for native and hybrid apps and an expanded push notification application programming interface (API) enable delivery of apps that engage users. The new administrative user interface is consistent with the look and feel of the SAP Fiori® user experience, keeping administrative tasks simple and efficient. SAP HANA Cloud Platform mobile services are also fully interoperable with the cloud-based SAP® Mobile Secure portfolio to provide management and security options at the device, content and app level. Additionally, one-click deployment from mobile services to the SAP Mobile Place tool offers quick, easy discovery, downloading and provisioning of apps on both managed and unmanaged devices, similar to commercial app stores. The latest release of SAP Mobile Platform 3.0, SP06, shares the same new optimized data synchronization capabilities for app development as SAP HANA Cloud Platform mobile services and adds additional enhancements such as support for new authentication protocols and high-availability clustering support. The latest release of the SAP Mobile Platform software development kit (SDK) includes a harmonized API to help simplify development of online and offline applications, enabling developers to be more productive. Device support is now included for new device operating systems such as the recently released iOS 8. SAP Web IDE provides a Web-based development environment that helps users build and extend applications easily with SAP Fiori, using SAP HANA Cloud Platform. The SAP PartnerEdge® program for Application Development enables partners to capitalize on the business opportunity to build and commercialize standard software applications on SAP platforms. Using SAP HANA Cloud Platform mobile services, partners can build innovative mobile apps for deployment as self-sufficient cloud-based services, as well as in on-premise environments based on SAP Mobile Platform. Partners such as Innovapptive are ready to offer mobile apps from the cloud using SAP HANA Cloud Platform mobile services.


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