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Last kr8.85 SEK
Change Today -0.10 / -1.12%
Volume 93.2K
PRICB On Other Exchanges
As of 9:25 AM 08/3/15 All times are local (Market data is delayed by at least 15 minutes).

pricer ab-b shs (PRICB) Snapshot

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52 Week High
05/25/15 - kr12.10
52 Week Low
08/25/14 - kr4.60
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Current Stock Chart for PRICER AB-B SHS (PRICB)

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pricer ab-b shs (PRICB) Details

Pricer AB provides electronic shelf label solutions in Sweden, France, the Netherlands, Norway, and internationally. It offers segment and pixel based electronic labels for the shelf edge; and specific labels designed for freezers, deli cabinets, small peg hooks, and larger labels serving as large signs. The company markets and sells its products to retailers, grocers, DIY, electronics, and specialty stores. Pricer AB was founded in 1991 and is headquartered in Stockholm, Sweden.

82 Employees
Last Reported Date: 04/23/15
Founded in 1991

pricer ab-b shs (PRICB) Top Compensated Officers

Chief Executive Officer
Total Annual Compensation: kr1.0M
Compensation as of Fiscal Year 2014.

pricer ab-b shs (PRICB) Key Developments

Pricer AB Announces Executive Appointments

Pricer AB announced that Torbjörn Möller is appointed as Group COO, coming from Tobii where he has held a similar position and prior to that senior roles in Production, Supply Chain and Operations within Ericsson, Dice, Northstream and Cap Gemini. Torbjörn will join Pricer on May 25 and become a member of the Executive Management Team, reporting to the Group CEO. Francois Austruy is appointed VP of Industrialisation and Group Development Projects, responsible for the industrialisation of Pricer's long term business model, the development of an operational value creation plan and the enhancement of Pricer's service methodology. Francois has previously been Head of Operations and will enter his new role on May 25 and continue to be a member of the Executive Management Team, reporting to the Group CEO. Christophe Desloge is appointed Commercial Director French Independents, effective June 1, 2015, as part of Pricer's continued development and strengthening of its French market position within the important independent retail network. Before joining Pricer, Christophe Desloge has held sales director positions at Toupret, Eberhardt Frères, Franke and Alser Innovation, beginning his career in sales and product management for the Danone Group. Christophe will report to the EVP Sales, Marketing & Strategy. Pierre Salagnac is appointed Director Emerging Markets, EMEA Markets & Key Accounts effective June 1, 2015. Pierre's significant international experience and strong leadership capabilities make him the natural choice to lead and establish EMEA expansion and ensure Pricer's transition in in-store digitalisation. Pierre will report to the EVP Sales, Marketing & Strategy. Philippe Goas is appointed Head French Key Accounts Management group. Philippe has managed some of the accounts such as Carrefour, Delhaize and Castorama. As Head of Key Accounts, Philippe will partner with Christophe Desloge to ensure solutions continue to dominate the French market by answering the new key retail fundamentals in mobile and geolocation in-store trends. Philippe will report to the EVP Sales, Marketing & Strategy. Olivier Tomassino is appointed Business Controller, joining Pricer from Deloitte where he has been manager in Financial Advisory, Olivier has a Bachelor's degree in Economics from Lund University. Olivier started on May 4 and will report to the Group CFO. Per Ankar is appointed Product Manager, joining Pricer from Accenture where he has been working in the retail sector with retail transformation projects and e-commerce, Per has an Electronics Design Engineering degree from Linköping University. Per started on May 4 and will report to the VP of Business Development and R&D.

Pricer AB Wins SEK 56 Million New Orders from French Food Retail Chain

Pricer AB announced that French food retail chain is already an existing customer has placed orders worth SEK 56 million with the company. The orders will be delivered and installed during 2015. A smaller volume of additional orders is expected to be placed during the second quarter. The orders involve an upgrade in stores already equipped with Pricer’s Electronic Shelf Labels as well as new store installations.

COOP Norge Handel AS Selects Pricer Solutions for 150 Stores

Pricer announced that Norsk Butikkdrift AS have signed an agreement regarding deliveries, installation and services of Pricer's Electronic Shelf Labels for 150 former ICA stores that COOP will convert to COOP Extra stores. The agreement is valued at approximately SEK 110 million. The infrastructure and solutions will be delivered and installed during 2015 and 2016, starting in June 2015.


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