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Last $0.16 USD
Change Today 0.00 / 0.00%
Volume 16.7K
PLSB On Other Exchanges
As of 8:10 PM 08/4/15 All times are local (Market data is delayed by at least 15 minutes).

pulse beverage corp/the (PLSB) Snapshot

Previous Close
Day High
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52 Week High
09/30/14 - $0.44
52 Week Low
12/17/14 - $0.11
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Average Volume 10 Days
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Current Stock Chart for PULSE BEVERAGE CORP/THE (PLSB)

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pulse beverage corp/the (PLSB) Details

The Pulse Beverage Corporation develops, produces, markets, sells, and distributes beverages in North America. The company offers lemonade, limeade, and coconut water products under the Natural Cabana brand, as well as Heart and Body Health functional beverages under the PULSE brand. The Pulse Beverage Corporation sells its products through various types of distributors, including direct store delivery and direct to retail channel. The company was formerly known as Darlington Mines Ltd. and changed its name to The Pulse Beverage Corporation in February 2011. The Pulse Beverage Corporation was founded in 2006 and is based in Northglenn, Colorado.

26 Employees
Last Reported Date: 03/31/15
Founded in 2006

pulse beverage corp/the (PLSB) Top Compensated Officers

Chairman, Chief Executive Officer, President,...
Total Annual Compensation: $107.0K
Vice President, Secretary, National Sales Man...
Total Annual Compensation: $102.5K
Compensation as of Fiscal Year 2014.

pulse beverage corp/the (PLSB) Key Developments

The Pulse Beverage Corporation Reports Earnings Results for the First Quarter of 2015

The Pulse Beverage Corporation reported earnings results for the first quarter of 2015. For the quarter, the company reported net sales were up 24% over the comparable quarter 2014 and up 21% over the previous quarter. Overall operating expenses were down 8%, administrative expenses were down 17% and net loss was down 15% over the comparable quarter 2014. This was due to a concerted effort to reduce general and administrative expenses while increasing contribution margin to fixed expense (gross profit less freight-out and advertising) which increased by 32% over the comparable quarter 2014.

The Pulse Beverage Corporation Announces Auditor Changes

On February 24, 2015, The Pulse Beverage Corporation was notified by L.L. Bradford & Company, LLC that, due to transitioning out of public company audits, the firm was required to resigned as the company's independent registered public accounting firm. The company engaged RBSM, LLP as its independent registered public accounting firm for the company's fiscal year ended December 31, 2014. The decision to engage RBSM as the company's independent registered public accounting firm was approved by the company's board of directors.

The Pulse Beverage Corporation Secures Distribution in Mexico for Its Natural Cabana Beverage Products

The Pulse Beverage Corporation announced it has secured an agreement with an established Mexico distributor to begin distributing Natural Cabana Lemonade, Limeade and Coconut Water to key accounts secured over the past few months. They will initially distribute Natural Cabana Coconut Water to more than 2,800 stores in Mexico including: Soriana, H-E-B, 7-11, Calimax, Circlulo K, Dax, Smart & Final, and Farmacia Roma. Pulse's Mexico operations are headed by Carlos Villarreal. Mr. Villarreal was responsible for the Mexico introduction and distribution of Monster Energy Drink in 2004 and led the expansion across all of Mexico up until June, 2010.


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Company Last Change
Monster Beverage Corp $151.72 USD -4.09
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Coca-Cola Co/The $41.85 USD +0.31
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Valuation PLSB Industry Range
Price/Earnings NM Not Meaningful
Price/Sales 2.5x
Price/Book 3.3x
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TEV/Sales 2.8x

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