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Last $58.00 USD
Change Today -0.30 / -0.51%
Volume 1.4M
HOG On Other Exchanges
Symbol
Exchange
New York
Frankfurt
As of 4:15 PM 08/3/15 All times are local (Market data is delayed by at least 15 minutes).

harley-davidson inc (HOG) Snapshot

Open
$58.50
Previous Close
$58.30
Day High
$58.62
Day Low
$57.80
52 Week High
12/5/14 - $70.41
52 Week Low
05/14/15 - $53.04
Market Cap
12.1B
Average Volume 10 Days
2.7M
EPS TTM
$3.75
Shares Outstanding
208.1M
EX-Date
05/26/15
P/E TM
15.5x
Dividend
$1.24
Dividend Yield
2.02%
Current Stock Chart for HARLEY-DAVIDSON INC (HOG)

harley-davidson inc (HOG) Details

Harley-Davidson, Inc. manufactures cruiser and touring motorcycles. The company operates in two segments, Motorcycles & Related Products and Financial Services. The Motorcycles & Related Products segment designs, manufactures, and sells wholesale street-legal Harley-Davidson motorcycles, as well as a line of motorcycle parts, accessories, general merchandise, and related services. This segment manufactures six platforms of motorcycles: Touring, Dyna, Softail, Sportster, V-Rod, and Street. It offers motorcycle parts and accessories comprising replacement parts, and mechanical and cosmetic accessories; general merchandise, such as MotorClothes apparel and riding gear; and motorcycle rentals and motorcycle rider training services, as well as licenses the Harley-Davidson name and other trademarks. This segment sells its products to retail customers through a network of independent dealers primarily in North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The Financial Services segment provides wholesale and retail financing, and insurance and insurance-related programs to dealers and retail customers. It also offers wholesale financial services, including floor plan and open account financing of motorcycles, and motorcycle parts and accessories; and operates an insurance agency that offers point-of-sale protection products through Harley-Davidson dealers in the United States and Canada, including motorcycle insurance, extended service contracts, credit protection, and motorcycle maintenance protection. Harley-Davidson, Inc. was founded in 1903 and is headquartered in Milwaukee, Wisconsin.

6,500 Employees
Last Reported Date: 02/19/15
Founded in 1903

harley-davidson inc (HOG) Top Compensated Officers

Chief Executive Officer and Director
Total Annual Compensation: $890.0K
Chief Financial Officer and Senior Vice Presi...
Total Annual Compensation: $725.4K
President of HDFS and Chief Operating Officer...
Total Annual Compensation: $651.0K
Chief Compliance Officer, Vice President, Gen...
Total Annual Compensation: $552.6K
Compensation as of Fiscal Year 2014.

harley-davidson inc (HOG) Key Developments

Harley-Davidson Launches Project Livewire in Canada

Harley-Davidson has launched its Project LiveWire, a new electric motorcycle prototype in Canada. Project LiveWire is all-electric, with an AC motor. It operates on a 300-volt battery, which can be fully charged after eight hours of being plugged into standard 110-volt socket. Presently, the prototype has a range of 90 kilometres, with top speeds governed at around 145 kilometres per hour. It accelerates from zero to 60 in four seconds.

Triangle Photographer Accuses Harley-Davidson, Inc. of Copyright Infringement

A Triangle photographer claimed Harley-Davidson Inc. engaged in copyright infringement when the company allegedly altered a photo she took in order to use it as part of an ad campaign without properly crediting and compensating her. Lisa Michael is a professional photographer who lives in Johnston County but does work in and around Raleigh. According to a complaint filed in the federal court in Raleigh, Michael took a photo of an African-American biker posing on a Harley-Davidson motorcycle last year. She then allegedly filed the photo with the U.S. Copyright Office in order to ensure it was protected. A few months later, the complaint says, Michael licensed the photo to Ray Price Harley-Davidson in south Raleigh - allegedly for limited use by the dealer in online advertisements. The photo was provided to Ray Price on or about Sept. 21 with a watermark showing the image came from Michael's professional website, the complaint says. Efforts to reach Ray Price Harley-Davidson were not immediately successful. Ray Price was not named in the complaint. Sometime later, the Harley-Davidson company allegedly began using the photo as part of its 'Iron Elite' campaign, which celebrates the history of African-American riders of Harley-Davidson motorcycles. The complaint does not list an exact date for when the company began using Michael's photo. But in a Nov. 25 Twitter posting, Michael announced that her photo had been chosen to represent the Iron Elite campaign. The complaint says the original image was altered to create a promotional patch that could be worn by motorcycle drivers. Michael contends in the complaint that she did not license the photo to Harley-Davidson's corporate headquarters. Michael also alleges the company's alterations to the image were made in an attempt to hide the fact that she had created it. The complaint names Harley-Davidson Inc. and several dealerships and other retail outlets selling Harley products, accusing them of copyright infringement. The complaint accuses Harley-Davidson of false designation of origin, unfair and deceptive trade practices, and unfair competition. Michael's attorney, Christopher Jackson of Raleigh's Wood Jackson, declined to comment on the case. No attorneys have entered an appearance on behalf of Harley-Davidson and the other defendants.

Harley-Davidson, Inc. Reports Unaudited Consolidated Earnings Results for the Second Quarter and Six Months Ended June 28, 2015; Provides Earnings Guidance for the Full Year of 2015

Harley-Davidson, Inc. reported unaudited consolidated earnings results for the second quarter and six months ended June 28, 2015. For the quarter, the company reported motorcycles and related products revenue of $1,650,783,000 against $1,834,285,000 a year ago. Operating income was $462,516,000 compared to $547,695,000 reported a year ago. Income before income taxes was $463,957,000 compared to $549,074,000 reported a year ago. Net income was $299,810,000 compared to $354,153,000 reported a year ago. Diluted earnings per share were $1.44 against $1.62 a year ago. For the six months, the company reported motorcycles and related products revenue of $3,161,353,000 against $3,405,973,000 a year ago. Operating income was $872,634,000 compared to $958,577,000 reported a year ago. Income before income taxes was $875,388,000 compared to $957,938,000 reported a year ago. Net income was $569,664,000 compared to $620,070,000 reported a year ago. Diluted earnings per share were $2.71 against $2.82 a year ago. Net cash provided by operating activities was $613,944,000 compared to $570,592,000 reported a year ago. Capital expenditures were $85,180,000 compared to $74,523,000 reported a year ago. The company continues to expect full-year 2015 operating margin of approximately 18% to 19% for the motorcycles segment. The company also continues to expect 2015 capital expenditures for the company of $240 million to $260 million. The company continues to expect its full-year 2015 effective tax rate to be approximately 35.5%.

 

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Industry Analysis

HOG

Industry Average

Valuation HOG Industry Range
Price/Earnings 15.6x
Price/Sales 2.0x
Price/Book 4.0x
Price/Cash Flow 15.3x
TEV/Sales 0.8x
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