Bloomberg the Company & Products

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Last $55.17 USD
Change Today -1.18 / -2.09%
Volume 848.8K
BITA On Other Exchanges
New York
As of 8:04 PM 04/20/15 All times are local (Market data is delayed by at least 15 minutes).

bitauto holdings ltd-adr (BITA) Snapshot

Previous Close
Day High
Day Low
52 Week High
08/26/14 - $98.28
52 Week Low
04/28/14 - $32.21
Market Cap
Average Volume 10 Days
Shares Outstanding
Dividend Yield

bitauto holdings ltd-adr (BITA) Related Businessweek News

No Related Businessweek News Found

bitauto holdings ltd-adr (BITA) Details

Bitauto Holdings Limited provides Internet content and marketing services for the automotive industry primarily in the People’s Republic of China. The company operates in four segments: Advertising Business, EP Platform Business, Business, and Digital Marketing Solutions Business. The Advertising Business segment provides advertising services, including new automobile pricing and promotional information, specifications, reviews, and consumer feedback to dealers and automakers on its Website. The EP Platform Business segment provides Web-based integrated digital marketing and customer relationship management applications to automobile dealers in China. This segment’s platform enables dealer subscribers to create their own online showrooms, list pricing and promotional information, provide dealer contact information, place advertisements, and manage customer relationships. It also offers third-party marketing applications that enable subscribers to launch their advertisement on third-party Websites. The Business segment provides used automobile listing services to automobile dealers and advertising services to automakers and automobile dealers. Its Website allows consumers to navigate and select used automobile inventory from its database. The Digital Marketing Solutions Business segment provides one-stop digital marketing solutions, such as Website creation and maintenance, online public relations, online marketing campaigns, and advertising agent services. The company also distributes its dealer customers' automobile pricing and promotional information through its partner Websites, including portals operated by Tencent, Netease, and Qihoo 360, as well as social networking Websites and Internet video Websites. In addition, it provides customer services and training to dealer customers. The company was founded in 2000 and is headquartered in Beijing, the People’s Republic of China.

2,908 Employees
Last Reported Date: 03/9/15
Founded in 2000

bitauto holdings ltd-adr (BITA) Top Compensated Officers

No compensation data is available at this time for the top officers at this company.

Executives, Board Directors

bitauto holdings ltd-adr (BITA) Key Developments

Bitauto Holdings Limited Reports Unaudited Consolidated Earnings Results for the Fourth Quarter and Year Ended December 31, 2014; Provides Earnings Guidance for the First Quarter 2015

Bitauto Holdings Limited reported unaudited consolidated earnings results for the fourth quarter and year ended December 31, 2014. For the quarter, the company's revenue was RMB 975,215,055 against RMB 483,613,023 a year ago. Operating profit was RMB 195,125,774 against RMB 104,085,302 a year ago. Profit before tax was RMB 188,478,394 against RMB 105,392,933 a year ago. Profit for the period attributable to ordinary shareholders of the parent was RMB 148,205,456 against RMB 93,392,560 a year ago. Non-GAAP profit for the period was RMB 197,426,394 against RMB 103,313,102 a year ago. Non-GAAP basic and diluted profit per ADS was RMB 4.50 and RMB 4.25, respectively. Cash from operating activities was RMB 366.7 million. Capital expenditure were RMB 99.2 million. For the year, the company's revenue was RMB 2,458,938,024 against RMB 1,439,332,364 a year ago. Operating profit was RMB 538,162,202 against RMB 250,859,433 a year ago. The increase was primarily due to the business scalability and an increase in operating -- operation efficiency. Profit before tax was RMB 586,765,676 against RMB 263,483,179 a year ago. Profit for the year attributable to ordinary shareholders of the parent was RMB 485,190,724 against RMB 241,228,181 a year ago. Non-GAAP profit for the year was RMB 510,869,854 against RMB 263,225,389 a year ago. Non-GAAP basic and diluted profit per ADS was RMB 11.96 and RMB 11.21, respectively. The increase in revenue is mainly attributed to the growth of the advertising business, the EP platform business and the digital marketing solutions business. Cash from operating activities were RMB 413.6 million and cash used in investing activities such as capital expenditures were RMB 320.3 million. For the first quarter 2015, the company currently expects to generate revenue in the range of RMB 630.0 million to RMB 650.0 million, representing a 78.2% to 83.9 year-over-year increase. The company currently expects non-GAAP loss attributable to ordinary shareholders of the parent from RMB 5.0 million to non-GAAP profit attributable to ordinary shareholders of the parent of RMB 5.0 million.

Bitauto Holdings Limited Announces Changes to Board of Directors

Bitauto Holdings Limited announced the appointment of Mr. Jun Hou as an independent director to its board of directors effective March 5, 2015. Mr. Jun Hou is currently chairman of Yanyuan Alumni (Beijing) Investment Management Limited, where he manages the Entrepreneur's Training Camp of Peking University. Mr. Hou has extensive experience in China's Telematics sector. He was the co-founder and served as the honorary chairman of the board of directors of Autonavi Holdings Limited, ("Autonavi"), from May 2013 to July 2014 and the chairman from April 2002 to May 2013. Mr. Hou also held the position of chief executive officer of Autonavi from April 2002 to October 2009. From June 1994 to April 2002, Mr. Hou served as the chairman of the board of directors and was actively involved in the operations of China Da Tong Industrial Co. Ltd. Prior to this, he worked at China Science and Technology International Trust and Investment Corporation from August 1990 to August 1993. In addition, Mr. Sidney Xuande Huang, chief financial officer of Inc. ("") and previously an independent director of Bitauto, remains on the board of directors of the Company as a director designated by Mr. Huang has ceased to be a member of the audit committee of the board in accordance with the Company's strategic partnership with and Tencent, announced on January 9, 2015. Mr. Huang is succeeded by Mr. Erhai Liu as chairperson of the audit committee of the board, effective March 5, 2015. Furthermore, the company also announced that Mr. Weihai Qu resigned as director of the Company, effective March 5, 2015. Mr. Qu will continue to serve as a senior vice president of the company and chief executive officer of CIG, Bitauto's digital marketing solutions business.

Bitauto Holdings Limited to Report Q4, 2014 Results on Mar 09, 2015

Bitauto Holdings Limited announced that they will report Q4, 2014 results at 9:00 AM, China Standard Time on Mar 09, 2015


Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup
Recently Viewed
BITA:US $55.17 USD -1.18

BITA Competitors

Market data is delayed at least 15 minutes.

Company Last Change
Leju Holdings Ltd $8.63 USD -0.16
SINA Corp/China $35.92 USD -0.055
SouFun Holdings Ltd $6.98 USD -0.02
Youku Tudou Inc $15.90 USD -0.86
YY Inc $60.30 USD -0.05
View Industry Companies

Industry Analysis


Industry Average

Valuation BITA Industry Range
Price/Earnings 31.9x
Price/Sales 6.0x
Price/Book 6.8x
Price/Cash Flow 32.6x
TEV/Sales 6.0x

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact BITAUTO HOLDINGS LTD-ADR, please visit Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at