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Last $6.71 USD
Change Today -0.13 / -1.90%
Volume 80.3K
BCOV On Other Exchanges
As of 8:10 PM 04/24/15 All times are local (Market data is delayed by at least 15 minutes).

brightcove (BCOV) Snapshot

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Day High
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52 Week High
07/1/14 - $10.93
52 Week Low
10/15/14 - $5.06
Market Cap
Average Volume 10 Days
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Dividend Yield
Current Stock Chart for BRIGHTCOVE (BCOV)

brightcove (BCOV) Details

Brightcove Inc. provides cloud-based services for video. The company primarily offers Brightcove Video Cloud, an online video platform that enables its customers to publish and distribute video to Internet-connected devices. Its Brightcove Video Cloud platform offers various features and functionalities, such as uploading and encoding, content management, video player technology, multi-platform video, live video streaming, distribution and syndication, social media, advertising and monetization, and analytics. The company also provides Zencoder, a cloud-based video encoding service with various features and functionalities, including file support, quality and control, platform and security, and account and integration; Brightcove Once, a cloud-based ad insertion and video stitching service, which addresses the limitations of traditional online video ad insertion technology; Brightcove Gallery, a cloud-based service that enables customers to create and publish video portals; Brightcove Perform, a cloud-based service for creating and managing video player experiences; and Brightcove Video Marketing Suite, a suite of video technologies designed to address the needs of marketers to drive awareness, engagement, and conversion. In addition, it offers professional services, support, and online and onsite training services. The company offers its products on a subscription-based software as a service model. Brightcove Inc. provides its solutions to media companies, broadcasters, publishers, brands, and corporations, as well as governments, educational institutions, and non-profit organizations in North America, Europe, Japan, the Asia Pacific, and other regions. The company was formerly known as Video Marketplace, Inc. and changed its name to Brightcove Inc. in March 2005. Brightcove Inc. was founded in 2004 and is headquartered in Boston, Massachusetts.

410 Employees
Last Reported Date: 03/5/15
Founded in 2004

brightcove (BCOV) Top Compensated Officers

Chief Executive Officer and Director
Total Annual Compensation: $325.0K
Founder and Chairman
Total Annual Compensation: $234.9K
Chief Financial Officer and Executive Vice Pr...
Total Annual Compensation: $25.0K
Senior Vice President of Worldwide Field Oper...
Total Annual Compensation: $265.0K
Vice President and Corporate Controller
Total Annual Compensation: $212.0K
Compensation as of Fiscal Year 2014.

brightcove (BCOV) Key Developments

Brightcove Announces Integration with Marketo to Help Marketers Amplify the Power of Video Marketing

Brightcove Inc. announced a partnership with Marketo, Inc. By incorporating video assets into marketing automation, Brightcove and Marketo empower marketers with a new means to engage, nurture and score prospects through their marketing programs. Brightcove's initial integration with Marketo will allow customers to easily track user engagement and performance of video marketing campaigns for enhanced lead scoring, segmentation and content nurturing programs. The data from the platforms will be able to provide enhanced insight into programs, leading to better lead scoring and follow-up activities and, subsequently, better qualified prospects and better conversion rates.

Network Ten Selects Brightcove Once Cloud-Based ad Insertion and Stream Stitching Solution

Brightcove announced that Network Ten has selected the Brightcove Once cloud-based ad insertion and stream stitching solution to power the Apple TV and Sony Bravia apps of its catch up service, tenplay. Network Ten launched tenplay in September 2013 as a catch-up and live TV streaming service across desktop, mobile, tablets, Xbox, and Windows 8 platforms. In January 2015, Network Ten launched on the Apple TV platform with Brightcove Once and was able to quickly scale out the deployment to cover the Sony Bravia platform with minimal additional effort. Using Brightcove Once, tenplay can now deliver an enhanced, seamless, personalised viewing experience for consumers, as well as flawlessly insert targeted and personalised advertising. Brightcove Once has enabled tenplay to accelerate OTT app deployment across devices, while delivering a consistent broadcast TV-like viewing experience.

Brightcove Enhances Oracle Marketing Cloud Integration to Simplify Accessibility of Video Analytics and Increase Video Marketing Effectiveness

Brightcove Inc. announced an enhanced integration with Oracle Eloqua, to significantly simplify the accessibility of video marketing analytics and augment video marketing effectiveness. Built upon the initial integration that was announced last year, the new functionality provides marketers with heightened insight into the impact of their video marketing programs. The enhanced integration will be included as a module directly in the Brightcove Video Marketing Suite user interface (UI), taking just clicks to authenticate and set up by any marketer or non-technical user. Beyond the simple usability, the enhancements enable every Brightcove Player to include Eloqua tracking, which allows marketers to capture viewer insight wherever they distribute that player; whether that’s on their own website, landing pages or third party sites. Data, such as percentage watched and name of video watched, then flows back to provide enhanced reporting for lead scoring, sales and marketing follow-up and content nurturing programs. Additionally, Brightcove is integrating with Oracle App Cloud partner, SnapApp, a platform that enables marketers to easily create, publish, promote, and measure interactive content, to bring the power of interactive content into video experiences. The integration allows marketers to weave interactive experiences like assessments, calculators, quizzes, polls, surveys, and contests into their video content. That data, along with video metrics from Brightcove, flows seamlessly into Eloqua for better lead scoring, persona identification, nurturing and personalized follow up. This technology solution allows customers, like Symantec Corporation, to use implicit data from the video views with explicit information from the survey in lead scoring, lead escalation and marketing programs.


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Price/Sales 1.7x
Price/Book 2.7x
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TEV/Sales 1.5x

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