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Last $18.26 USD
Change Today -0.79 / -4.15%
Volume 265.2K
ACXM On Other Exchanges
As of 8:10 PM 04/17/15 All times are local (Market data is delayed by at least 15 minutes).

acxiom corp (ACXM) Snapshot

Previous Close
Day High
Day Low
52 Week High
04/22/14 - $32.02
52 Week Low
10/13/14 - $16.04
Market Cap
Average Volume 10 Days
Shares Outstanding
Dividend Yield
Current Stock Chart for ACXIOM CORP (ACXM)

acxiom corp (ACXM) Details

Acxiom Corporation operates as an enterprise data, analytics, and software-as-a-service company in the United States, Europe, South America, and the Asia-Pacific. The company operates in three segments: Marketing and Data Services, IT Infrastructure Management, and Other Services. The Marketing and Data Services segment is involved in data sourcing; data activation through analytics, integration, and enhancement; building and managing customer marketing databases; and partner integration, as well as the application of insights to the range of business applications. The IT Infrastructure Management segment provides mainframe, server hosting, and cloud computing services, as well as is engaged in processing intensive database environments and maintaining secure IT environments. The Other Services segment provides outsourced call-center operations and email services. Acxiom Corporation serves the financial services, insurance, information services, direct marketing, retail, consumer packaged goods, technology, automotive, healthcare, travel, and communications industries, as well as the non-profit and government sectors. The company was founded in 1969 and is headquartered in Little Rock, Arkansas.

5,555 Employees
Last Reported Date: 05/28/14
Founded in 1969

acxiom corp (ACXM) Top Compensated Officers

Chief Executive Officer, Director and Chairma...
Total Annual Compensation: $650.0K
Chief Financial Officer, Principal Accounting...
Total Annual Compensation: $485.4K
Chief Ethics & Legal Officer, Executive Vice ...
Total Annual Compensation: $390.6K
Compensation as of Fiscal Year 2014.

acxiom corp (ACXM) Key Developments

Acxiom Appoints Rick Erwin as President and General Manager of Audience Solutions

Acxiom announced the appointment of Rick Erwin as President and General Manager of Audience Solutions. Erwin will be responsible for driving the strategy, growth and profitability of Acxiom’s data and recognition products and services. Prior to Acxiom, Erwin served as President of the Consumer Insights and Targeting Division of Experian Marketing Services for 10 years. During his tenure, he led the turnaround and growth of seven legacy data and analytics businesses, and helped establish the company as a leader in the digital marketing space.

Starcom Mediavest Group, Partners with PlaceIQ and Acxiom to Announces Addressable TV Measurement Product, SMG MAPS TV

Starcom MediaVest Group, Inc. announced SMG MAPS TV that activates and measures addressable TV audiences based on brand location visits. With SMG MAPS TV, marketers, including those in the retail, QSR and auto space—can understand TV advertising's effect on people in real time and optimize TV investment to maximize those real-world behaviors. SMG MAPS TV is built on the SMG MAPS location analytics platform and toolset, which was created in partnership with PlaceIQ in 2014. It is powered by PlaceIQ's proprietary Consumer Insights Platform and leverages its unique audience data, which is harmonized within the Acxiom Safe Haven environment to ensure robust standards, privacy and security, and is linked with TV viewing data to power media planning, activation and measurement. In addition, SMG MAPS TV's performance attribution uses PlaceIQ's Place Visit Rate (PVR®) metric to match consumer visitation of physical locations to addressable TV campaigns. SMG's attribution analytics use PVR to create a true understanding of both digital and traditional media performance and to uncover new insights and behaviors about viewers and visitors.

Acxiom Expands Global Data Partnership with Twitter

Acxiom reported that it has expanded its global data partnership with Twitter to augment Twitter's current targeting capabilities for advertising. Twitter's behavior targeting offers a new way to reach existing and potential customers from audiences provided by Acxiom, in addition to Twitter's own data. As part of the agreement, advertisers will be able to select from 135 Acxiom audience categories to define or find a group of users on Twitter - these categories are selected by behavior, life stages, demographics and household information, and span all industries including financial services, retail, auto and consumer packaged goods. Infused with Acxiom' high accuracy data, this new form of targeting, coupled with other targeting options like interest targeting, will result in greater marketing efficiency and more engaging brand experiences.


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Price/Sales 1.3x
Price/Book 2.0x
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TEV/Sales 0.9x

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