February 01, 2015 6:15 AM ET

Hotels, Restaurants and Leisure

Company Overview of Pretzelmaker

Company Overview

Pretzelmaker Franchising LLC operates stores that serve pretzels, bites, sauces, breezers, lemonade, coke, dry toppings, and dips and spreads. It also offers franchises. The company was founded in 1991 and is based in Salt Lake City, Utah. As of July 30, 2010, Pretzelmaker Franchising LLC operates as a subsidiary of GFG Holding, Inc.

1717 South 4800 West

Suite 400

Salt Lake City, UT 84104

United States

Founded in 1991



Key Executives for Pretzelmaker

Pretzelmaker does not have any Key Executives recorded.

Pretzelmaker Key Developments

Pretzelmaker Introduces New Craveable Product

Pretzelmaker announced that it introduced a new craveable product to their pretzel product line up, Bowl of Bites available with two flavors, Chili & Cheese and Strawberries & Cream. The new Bowl of Bites combines the company’s innovative Pretzel Bites with the customer's choice of a savory or sweet topping for a delicious lunch or a sweet snack. Customers can choose either the Chili & Cheese Bowl of Bites, salted pretzel bites topped with a savory spiced tomato-based chili and cheddar cheese or Strawberries & Cream Bowl of Bites, cinnamon sugar pretzel bites topped with sweet strawberry sauce and whipped cream. Both products were extensively market tested in 2013 with 100% satisfaction ratings from surveyed customers and are available in a combo with a beverage.

Pretzelmaker Launches Buffalo Blue Cheese and Cracked Pepper & Sea Salt Pretzel Bites

Pretzelmaker(R) is inviting customers to shake up their bites this spring with the kick-off of two new flavors of Pretzel Bites: Buffalo Blue Cheese and Cracked Pepper & Sea Salt. The new offerings are an expansion to the brand's previous introduction of new flavors, like Sundried Tomato Basil, BBQ Chipotle, Garlic, Parmesan and Ranch. Pretzelmaker is managed by GFG Management, LLC, a subsidiary of Global Franchise Group. These two new zesty flavors were added to the menu after Pretzelmaker completed consumer taste tests in November and December 2012. The two new flavors outperformed six other Pretzel Bites options the brand explored and became instant fan favorites. Pretzelmaker recommends pairing the new Pretzel Bites with its classic, refreshing Lemonade.

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