August 18, 2017 9:46 AM ET

Real Estate Management and Development

Company Overview of R.J. Brunelli & Co., Inc.

Company Overview

R.J. Brunelli & Co., Inc. provides retail real estate services for retailers and landlord's in New Jersey and New York. The company offers real estate representation services to retailers and restaurant chains; and retail leasing and sales services, such as presentation package for financing applications, and the permits and approvals process, as well as provides testimony services for retail space, including properties under development. It also provides tenant representation services, which include development of a package, including maps and demographics; searching of various areas for sites; presentation of sites; research of zoning, sign codes, traffic, construction requirements, and ot...

400 Perrine Road

Suite 405

Old Bridge, NJ 

United States

Founded in 1976





Key Executives for R.J. Brunelli & Co., Inc.

Chief Executive Officer
Founder and Chairman of The Board
Executive Vice President of Business Development
Vice President of New Business Development
Compensation as of Fiscal Year 2017.

R.J. Brunelli & Co., Inc. Key Developments

7-Eleven, Inc. Selects R.J. Brunelli & Co., LLC as its Preferred Real Estate Broker for Store Sites in Monmouth, Ocean, Mercer, Middlesex and Union Counties in New Jersey

R.J. Brunelli & Co., LLC announced that it has been selected by 7-Eleven, Inc. as its preferred real estate broker for store sites in Monmouth, Ocean, Mercer, Middlesex and Union Counties in New Jersey. 7-Eleven is seeking 2,800- to 3,000-square-foot freestanding or end cap units with a 25-foot minimum width, notes R.J. Brunelli Senior Sales Associate Patti Fiore AmecAngelo, who serves as the firm's account manager for 7-Eleven. Freestanding suburban locations must have a 12,000-square-foot minimum lot size with room for at least 10 parking spaces in front of the store.

R.J. Brunelli & Co., LLC Announces Completion of Series of Leases

R.J. Brunelli & Co., LLC announced the recent completion of a series of leases that will introduce national retailers, restaurants, automotive, and personal service providers to sites across New Jersey and in Louisiana. In its capacity as Dollar Tree's exclusive real estate representative for all of New Jersey, the Old Bridge-based firm brokered a lease that will bring the nation's larger single-price-point retailer to an 11,585-square-foot freestanding building at 315 E. Main St., near Wrightstown Rd. Located directly across the street from McGuire Air Force Base, the building previously housed a furniture store.  R.J. Brunelli President/Principal Danielle Brunelli-Albrecht brokered the deal for the store, which is expected to open next September. As exclusive New Jersey tenant representative for Sally Beauty, Ms. Brunelli-Albrecht completed a deal that will bring the international specialty retailer and distributor of professional beauty supplies to an 1,865-square-foot space at the Shoppes at Flemington on Reaville Rd., near Rtes. 202 and 31. A mid- to late-December 2016 opening is planned at the 135,000-square-foot lifestyle center, whose tenants include Home Goods, Talbots, Ann Taylor Loft, Five Below, and Ulta Beauty. In its new role representing Verizon TCC, R.J. Brunelli executed a pair of deals in southern New Jersey.  At Peach Tree Plaza in Hammonton, TCC extended the lease for its 1,580-square-foot freestanding building. The 108,400-square-foot center on Whitehorse Pike is anchored by Shop Rite and Advance Auto Parts. In Cape May, the company renewed the lease for its 3,200-square-foot freestanding building at Court House Village, a 120,200-square-foot center on Court House Rd. anchored by TJ Max, Home Goods and Big Lots. Both deals were brokered by R.J. Brunelli CEO/Principal Ron DeLuca, who manages the TCC account. The firm serves as exclusive sub-broker for the chain in New Jersey for master national broker Sperry Van Ness. As exclusive regional leasing representative for AAMCO, R.J. Brunelli brokered two deals that will bring the world's large chain of transmission specialists and leader in total car care to sites in New Jersey and Louisiana. In New Jersey, the firm signed the chain for a 5,000-square-foot location at 1639 Main Ave., in Clifton, while in Louisiana, the firm represented the tenant in a lease for a 4,000-square-foot-space at 56381 Frank Pichon Rd. in Slidell.  Both deals were brokered by Senior Sales Associate Patti Fiore, who serves as the firm's AAMCO account manager. Meanwhile, The Max Challenge, the fast-growing New Jersey-based chain of fitness centers, recently debuted in three more locations in the central and northern parts of the state through deals brokered by R.J. Brunelli, which serves as the franchisor's exclusive national leasing representative. In the central region, the chain opened in a 2,752-square-foot space at Lexington Downs, located at 3 Lexington Ave. in East Brunswick, and in a 2,310-square-foot location at Treasure Island Plaza, a center anchored by Staples and Trader Joe's on Rte. 35 in Shrewsbury. In northern New Jersey, the chain opened in a 2,700-square-foot space on the second level of 136 Route 10 in East Hanover.  R.J. Brunelli account manager Joseph AmecAngelo represented The Max Challenge on all three deals. In her role as exclusive broker for European Wax Center and Massage Envy in central New Jersey, Ms. Brunelli-Albrecht completed leases for the chains at The District at Metuchen in Metuchen and at Aviation Plaza in Linden. At The District, a new 78,500-square-foot center on Middlesex Ave. anchored by Whole Foods, European Wax Center will occupy 1,500 square feet, while Massage Envy will debut in an adjoining 2,475-square-foot store. Both are expected to open this December. Meanwhile, at Aviation Plaza, late-spring 2017 openings are anticipated for European Wax Center in a 1,522-square-foot space and Massage Envy in a 2,598-square-foot space.  Located near Rte. 1 on W. Edgar Rd., the 645,000-square-foot Aviation Plaza is anchored by Target, Home Depot, ShopRite, and AMC Theaters. In Woodbridge, R.J. Brunelli Executive VP/Principal Bill Lenaz announced that a lease is out for signature with Metro Diner for an approximate 4,000-square-foot space at Richmond Plaza, a newly proposed center on Rte. 1 and St. George Ave. (Rte. 35). R.J. Brunelli is exclusive broker for the 94,200-square-foot property, where Lenaz previously signed Floor & Décor for a 74,200-square-foot anchor building. The store will be Floor & Décor's first location in central New Jersey. Elsewhere in central New Jersey, Senior Sales Associate John Lenaz brokered a lease with Chartwells Staffing for a 925-square-foot space at Edison Commons on Route 27 in Edison, where a previously announced 17,000-square-foot freestanding Aldi store is expected to open before year's end.  R.J. Brunelli is exclusive broker for the 32,400-square-foot property. In another northern New Jersey transaction, Ms. Fiore represented the landlord in the sale of a 28,700-square-foot office building on Route 46 to Micro Logic. Additionally, Mr. AmecAngelo represented both the landlord and existing tenant Clean Car Wash in the tenant's acquisition of the 0.6-acre site located at 415 Irvington Ave. in South Orange.

R.J. Brunelli & Co., LLC Announces Management Changes

R.J. Brunelli & Co., LLC announced the appointments of founder Richard Brunelli as Chairman of the Board, Ron DeLuca as Chief Executive Officer, Danielle Brunelli-Albrecht as President, and Bill Lenaz as Executive VP of Business Development. All four have been principals of the Old Bridge-based retail real estate brokerage since the time it became an LLC in 2010. In the newly created role of CEO, Mr. DeLuca will work with Ms. Brunelli-Albrecht on strategic planning, while also directing company's day-to-day operations, including review and approval of all representation agreements, and other legal documents; hiring of new staff; and oversight of all trade show activities. He will also continue to supervise the firm's annual retail vacancy study, as well as ensure that the sales team conforms to the company's standards on landlord representation accounts. Along with Ms. Brunelli-Albrecht, he will additionally continue to actively represent the firm's interests in nationwide broker network Realty Resources. Prior to joining the company as a VP in 2003, the Holmdel, N.J. resident spent 10 years as founder and President of Bristol Business Group. This followed 17 years as a marketing executive in the technology industry, beginning with 10 years at Perkin Elmer Corp. In assuming the reins from her father as President, Ms. Brunelli-Albrecht will be responsible for the overall management of the firm's team of sales associates; recruitment of new sales associates; ensuring that the sales team conforms to the company's standards on tenant representation assignments; and oversight of all advertising and public relations activities. As spokesperson for the firm, she will also continue to appear on various retail real estate industry panels. Mr. Lenaz, in the newly created position of Executive VP of Business Development, will focus his efforts on significant new retail development projects, consult and mentor the firm's sales staff in development areas, as well as uncover new areas for investment for consideration by the company's Board. He joined the firm in 1998, bringing 10 years of experience in retail real estate as owner of Eaglerock Realty.

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