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September 02, 2015 4:57 AM ET

Food Products

Company Overview of Snyder's of Hanover, Inc.

Company Overview

Snyder's of Hanover, Inc. produces and markets snack food products. The company offers products in various categories, such as sweet and salty, pretzel spoonz, korn krunchers, traditional and sourdough pretzels, flavored pretzel pieces, pretzel sandwiches, braided twists, seasoned sourdough nibblers, chocolate covered pretzels, gluten-free, seasonal shapes, and tortilla chips and salsas. It offers its products through a distributor network, grocery stores, and a vending and foodservice sales division in Germany, France, England, Wales, Scotland, Ireland, Belgium, Luxembourg, the Netherlands, Austria, Japan, China, Hong Kong, Taiwan, the United Arab Emirates, Israel, Kuwait, Puerto Rico, West...

1250 York Street

PO Box 6917

Hanover, PA 17331-4503

United States

Founded in 1909





Key Executives for Snyder's of Hanover, Inc.

Vice President of Northeast Division
Senior Brand Director
Vice President of Marketing
Compensation as of Fiscal Year 2015.

Snyder's of Hanover, Inc. Key Developments

Snyder's of Hanover Releases New Pretzel Innovations in 2015

Snyder's of Hanover continued to expand its innovation for the snack aisle 2015 with the launch of two new products: Pretzel PoppersTM and Bowties. Thin, dippable Snyder's of Hanover Bowties answer the call for the growing trend of in-home entertainment. This flat, baked and better-for-you snack is available in three savory flavors: Original, Everything and Parmesan Garlic. With only 110 calories and 2 grams of fat per serving, the bowtie-shaped snacks can be enjoyed guilt-free in a variety of ways. Pair them with a light cheese spread or a creamy hummus dip to enhance snacking repertoire. Bowties will retail for $3.49 for an 8.25 oz. bag. Also new to the Snyder's of Hanover assortment are Pretzel Poppers. Consumer trends show that lighter, puffy salty snacks are growing at 5x the rate of other salty snacks. Snyder's of Hanover took this trend and applied it to America's favorite pretzel they've taken the middle out, but kept the crunchy pretzel shell. These airy and crunchy pretzel shells are available in three delicious flavors: Original, Cinnamon Sugar and Three Cheese. The light-as-air snack delivers on both flavor and crunch, providing snacking satisfaction on every level. Original Poppers will retail for $3.49 for a 12 oz. bag; Cinnamon Sugar Poppers and Three Cheese Poppers will each retail for $3.49 for a 10 oz. bag.

Snyder's of Hanover Launches Two New Gluten-Free Pretzel Varieties

Snyder's of Hanover has announced the launch of two new gluten-free pretzel varieties. Available in a Honey Mustard & Onion or Hot Buffalo Wing variety, Snyder's of Hanover's new Gluten Free Flavored Pretzel Sticks give consumers the flexibility to enjoy great-tasting gluten-free snacks without cutting back on flavor. Certified by the Gluten-Free Certification Organization (GFCO), Snyder's of Hanover's Gluten Free Pretzels are dairy free, casein free and egg free, but still packed with enough intense bold flavor to satisfy the most serious cravings. To help shoppers better identify all of their gluten-free pretzel options, Snyder's of Hanover is also introducing a new packaging design. The expanded line of Snyder's of Hanover gluten-free pretzels now includes: NEW Gluten Free Honey Mustard & Onion Pretzel Sticks; NEW Gluten Free Hot Buffalo Wing Pretzel Sticks; Gluten Free Mini Pretzels; Gluten Free Pretzel Sticks; and 8-pack of Gluten Free 100-Calorie Pretzel Sticks. Snyder's of Hanover's new Gluten Free Flavored Pretzel Sticks are available in 8-oz packages for around $3.69.

Snyder's of Hanover Launches Korn Krunchers, a New Line of Boldly Flavored Corn Snacks

Snyder's of Hanover announced the launch of Korn Krunchers, a new line of boldly flavored corn snacks that are sure to excite America's taste buds. Available in three flavors, the bite-sized crunchy snacks are baked and perfectly seasoned to deliver big, bold taste and a light, crispy texture. Available in ten-ounce bags that retail for around $3.69, Korn Krunchers come in three bold flavors that pair perfectly with the corn base of the bite-size pieces. Korn Krunchers Barbeque - Smoky seasonings combine with sweet tomatoes and savory onions to bring the taste of a backyard grill into mouth; Korn Krunchers Nacho Grande - Sharp cheddar cheese, sweet tomatoes, a spicy hit of jalapeno peppers and special seasonings mix together for a snack that adds a cheesy kick to snacking; Korn Krunchers Hot Chili Lime - The taste of fiery chili peppers is accompanied by a cool, tangy punch of lime that delivers a great-tasting kick to mouth.

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