March 28, 2017 2:28 AM ET

Diversified Financial Services

Company Overview of Warner Bros. Consumer Products, Inc.

Company Overview

Warner Bros. Consumer Products, Inc. operates as a licensing and retail merchandising organization. It licenses the rights to names, likenesses, and logos for all intellectual properties in Warner Bros. Entertainment’s film and television library. The company was founded in 1984 and is based in Burbank, California. Warner Bros. Consumer Products, Inc. operates as a subsidiary of Warner Bros. Entertainment, Inc.

4001 West Olive Avenue

Burbank, CA 91505

United States

Founded in 1984





Key Executives for Warner Bros. Consumer Products, Inc.

Senior Vice President of Business and Legal Affairs
Managing Director of Australia and New Zealand Region
Senior Vice President and General Manager of Latin America & Asia-Pacific
Executive Vice President of Domestic Licensing and Worldwide Marketing
Executive Vice President of International Licensing
Compensation as of Fiscal Year 2016.

Warner Bros. Consumer Products, Inc. Key Developments

JAKKS Pacific, Inc. and Warner Bros. Consumer Products Join Forces on a Global Licensing Deal for DC Super Hero Girls

JAKKS Pacific, Inc. announced it has joined forces with Warner Bros. Consumer Products, on behalf of DC Entertainment, on a multi-year, global licensing deal to manufacture, market and distribute large Action Pose dolls, everyday dress-up and Get Ready for Action-segment items based on the popular DC Super Hero Girls universe.

Playtech Signs Exclusive Branded Games Content Deal with Warner Bros. Consumer Products

Playtech has signed multi-year, exclusive branded games content deal with Warner Bros. Consumer Products, on behalf of DC Entertainment, to license and develop an extensive catalogue of iconic DC-branded film and television properties into leading Omni-channel casino games. Drawing from the worlds of such Warner Bros. Pictures titles as Batman versus Superman: Dawn of Justice, The Dark Knight Trilogy, Suicide Squad and the Studios upcoming action adventure Justice League, Playtech, the content and software, systems and services supplier, will develop a series of Omni-channel DC-branded slot, bingo and roulette games, available across multiple channels and devices. This partnership also brings the previously announced Playtech-DC-branded games content to retail terminals in the UK, Italy, Finland, Norway and the newly regulated Romanian market. These terminal slot games include DCs 1960s Batman Classic TV Series, and the Warner Bros. films Man of Steel (2013), Green Lantern (2011), Superman (1978) and Superman II (1980). Each game will be linked to the DC Super Heroes Progressive Jackpot with a series of tiered jackpots also available to players ensuring impressive prize payouts, as well as a wide range of prizes across a variety of win levels. The first slots launched feature iconic characters and moments from the fan-favourite Batman Classic TV Series, offering games and pair-ups in Batman & The Joker Jewels, Batman & Catwoman Cash, Batman & The Penguin Prize, Batman & The Batgirl Bonanza, Batman & The Riddler Riches, and Batman & Mr. Freeze Fortune. In addition, Playtech has also launched slot games inspired by the hit films Man of Steel (2013), Green Lantern (2011), Superman (1978) and Superman II (1980). As part of the Playtech ONE Omni-channel offering, the casino product allows players to access content anywhere, at any time and on any device through a single wallet and single account. Driven by the powerful Playtech IMS player management platform and data-driven business intelligence technology, Playtech casino delivers in-house and premium branded games.

Disguise, Inc. Announces licensing agreement with LEGO Group and Warner Bros. Consumer Products to Launch Exclusive the LEGO Batman Movie Costumes

Disguise, Inc. announced a licensing agreement with the LEGO Group and Warner Bros. Consumer Products, on behalf of DC Entertainment, to create children’s Halloween costumes and everyday dress-up based on the popular LEGO Batman and LEGO Batgirl characters from the highly anticipated feature film from Warner Bros. Pictures and LEGO System A/S, The LEGO Batman Movie, opening February 10, 2017. The multi-year, multi-category agreement grants Disguise rights to distribute The LEGO Batman Movie-inspired costumes across channels in North America, Europe, Mexico, Asia, Australia and New Zealand.

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