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February 12, 2016 10:22 AM ET


Company Overview of MacLaren McCann Canada Inc.

Company Overview

MacLaren McCann Canada Inc. provides advertising services. It offers branding and design, video production and broadcast, edge productions, media planning, design and production, customer engagement, healthcare, and relationship and digital marketing activities. The company was founded in 1922 and is based in Toronto, Canada with additional offices in Calgary and Vancouver, Canada. MacLaren McCann Canada Inc. operates as a subsidiary of The Interpublic Group of Companies, Inc.

10 Bay Street

Suite 1300

Toronto, ON M5J 2S3


Founded in 1922





Key Executives for MacLaren McCann Canada Inc.

Chief Executive Officer
Senior Vice President and General Manager
Senior Vice President and General Manager
Compensation as of Fiscal Year 2015.

MacLaren McCann Canada Inc. Key Developments

Tourism Partnership of Niagara Appoints MacLaren McCann as New Full-Service Marketing Agency of Record

MacLaren McCann has been selected as the full-service marketing agency of record for Tourism Partnership of Niagara (TPN). The appointment follows a formal request for proposal (RFP) process initiated by TPN in April 2015. MacLaren McCann will be responsible for brand strategy and planning, advertising, and media planning and buying for the organization commencing in July 2015. Key projects will include a strategic brand review and redesign of the Niagara Canada website.

MacLaren McCann Canada Appoints David Leonard as CEO

McCann Worldgroup announced the appointment of David Leonard as CEO, MacLaren McCann Canada. Leonard joins the agency from DDB Canada, where he was President and COO. He will oversee all of MacLaren McCann's operations across Canada, succeeding Doug Turney, who is leaving the company to pursue new opportunities within the industry and education arena. Leonard has more than 25 years of experience in leadership roles across Canada on both the agency and the client side of the business. In 2010, he was promoted to President & COO of all of DDB Canada's operations.

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