February 24, 2017 7:12 PM ET


Company Overview of McCann Canada

Company Overview

McCann Canada operates as an integrated marketing and communications agency. The company offers a range of services in the areas of strategy and planning, digital and social marketing, experiential marketing, direction response and customer relationship management, health and wellness, design and production, media, multicultural marketing, and marketing to women for brands. It serves customers in automotive, consumer packaged goods, finance and insurance, retail, telecom, quick service restaurant, energy, travel and tourism, health and wellness, and agriculture sectors. The company was founded in 1912 and is based in Toronto, Canada with additional offices in Vancouver, Calgary, and Montreal...

200 Wellington Street West

Suite 1300

Toronto, ON M5V 0N6


Founded in 1912





Key Executives for McCann Canada

Chief Executive Officer
Senior Vice President and General Manager
Senior Vice President and General Manager
Compensation as of Fiscal Year 2016.

McCann Canada Key Developments

Tourism Partnership of Niagara Appoints MacLaren McCann as New Full-Service Marketing Agency of Record

MacLaren McCann has been selected as the full-service marketing agency of record for Tourism Partnership of Niagara (TPN). The appointment follows a formal request for proposal (RFP) process initiated by TPN in April 2015. MacLaren McCann will be responsible for brand strategy and planning, advertising, and media planning and buying for the organization commencing in July 2015. Key projects will include a strategic brand review and redesign of the Niagara Canada website.

MacLaren McCann Canada Appoints David Leonard as CEO

McCann Worldgroup announced the appointment of David Leonard as CEO, MacLaren McCann Canada. Leonard joins the agency from DDB Canada, where he was President and COO. He will oversee all of MacLaren McCann's operations across Canada, succeeding Doug Turney, who is leaving the company to pursue new opportunities within the industry and education arena. Leonard has more than 25 years of experience in leadership roles across Canada on both the agency and the client side of the business. In 2010, he was promoted to President & COO of all of DDB Canada's operations.

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Recent Private Companies Transactions

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