September 26, 2017 4:39 AM ET


Company Overview of Yello Mobile Inc.

Company Overview

Yello Mobile Inc. provides a mobile service and platform across shopping, media, advertisement, travel, and offline to online sectors in Asia. The company offers Shopping Media, a mobile shopping portal that includes Shopping Search Platform that collects product information from various e-Commerce sites and allows users to compare price and search for products; Seller Platform, which helps sellers with product registration, cross border commerce support, and Web hosting services; and Fashion e-Commerce that offers K-style fashion products online. It also provides Media & Vertical Apps, a mobile contents portal that offers apps in various categories to meet users’ entertainment needs; and Ye...

J Tower

3rd Floor

139 Dosandaero


Seoul,  135-889

South Korea

Founded in 2012


82 2 591 6565


82 2 512 1142

Key Executives for Yello Mobile Inc.

Founder and Chief Executive Officer
Compensation as of Fiscal Year 2017.

Yello Mobile Inc. Key Developments

Buzzvil Wins Two Patent Lawsuits Filed Against Yello Mobile

Buzzvil has won two patent lawsuits filed against Yello Mobile. Buzzvil had lodged two intellectual property lawsuits in 2016 first in January, 2016 and then February, 2016 against Yello Mobile at the Intellectual Property Trial and Appeal Board, a patent court, claiming that mobile commerce service Coocha infringed Buzzvil's key patent for a software development kit dubbed the "Advertising System and Method Using In-app Advertisement Module. By utilizing the software development kit, advertisers can display advertisements on lock screen and give rewards, such as cashbacks or membership points, to users on mobile applications. Yello Mobile had filed a separate lawsuit against Buzzvil in an attempt to nullify Buzzvil's patent, arguing the intellectual property patent was invalid, as the ad platform startup had copied technologies used in mobile ad platform Cashslide, which is owned by mobile ad solutions developer NBT, but the patent court had dismissed the case.

Yello Mobile To Launch An IPO Of Yello O2o And Futurestream

Yello Mobile Inc. is looking to launch an initial public offering (IPO) of yelloo2o Inc. and FuturestreamNetworks Corp. Yello Mobile said, "We also plan to start preparations for the upcoming IPOs."

Yello Mobile Signs Cooperation Agreement with SBI Holdings and Yello Financial Group

Yello Mobile has signed cooperation agreement with SBI Holdings and Yello Financial Group. Under the MoU, Yello Mobile will be able to leverage SBI's global business network and resources to support its business development efforts in Japan and Southeast Asia. Yello Mobile will also work in collaboration with Yello Financial Group to support SBI's recently-launched financial technology business in Korea.

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