May 23, 2017 3:24 AM ET


Company Overview of K Sera Sera Digital Cinema Private Limited

Company Overview

K Sera Sera Digital Cinema Private Limited develops high definition projection equipments that operate via satellite for cinema theaters. K Sera Sera Digital Cinema Private Limited was formerly known as K Sera Sera Technologies Private Limited and changed its name to K Sera Sera Digital Cinema Private Limited in April 2011. The company was incorporated in 2009 and is based in Mumbai, India. K Sera Sera Digital Cinema Private Limited operates as a subsidiary of KSS Limited.

18, 4th Floor

Mohid Heights

Mumbai,  400053


Founded in 2009

Key Executives for K Sera Sera Digital Cinema Private Limited

K Sera Sera Digital Cinema Private Limited does not have any Key Executives recorded.

K Sera Sera Digital Cinema Private Limited Key Developments

K Sera Sera Digital Cinema Private Limited to Form Joint Venture with United Mediaworks Pvt., Ltd

K Sera Sera Digital Cinema Private Limited (KSSDCPL) entered into a memorandum of understanding (MoU) to form a joint venture (JV) with United Mediaworks Pvt., Ltd. (UMW) to provide digital cinema services. KSS, UMW and the JV are based in India. KSS is a producer and distributor of films, while UMW is engaged in textile and garment manufacturing and export business, and production and distribution of films. The JV will be named KSSUMW Digital. Both KSS and UMW will hold 50% stake in the JV, which will be engaged in distribution of movies.

K Sera Sera Settles with NBC Universal Over Rights to Screen Digital Format Films

After filing a case against NBC Universal, UFO Movies and Real Image Media citing anticompetitive activities and cartelisation, K Sera Sera Digital Cinema (KSS) has entered into an agreement with them over the right to screen the movie Fast and Furious 7 (FF7) on its network across the country. NBC Universal settled the matter by giving the digital content of FF7 under the Bombay High Court (Writ Petition No. 940/2015). The problem: KSS alleged that NBC Universal's decision to restrict the rights to digital conversion and distribution of FF7 to just two digital cinema providers in India, UFO Movies and Real Image Media, was anticompetitive and unfair. KSS alleged that the 3 companies abused their dominant power for not allowing theatres to install the server and projection equipment of their choice. It claimed that NBC Universal had provided rights only to UFO Movies India and Real Image Media Technologies to release FF7 in the digital format, thereby violating the provisions of sections 3 and 4 under the Competition Act, 2002 (pdf). It added that since KSS was refused the move of converting FF7 to digital before screening, people were denied watching the movie at the cinemas. KSS claimed that NBC Universal did not have any apprehension of copyright violation if KSS was allowed to process FF7 in its E-Cinema format and therefore had no reason to withhold KSS from conversion and exhibition of movies in its E-cinema format. KSS alleged that the conduct of the conduct of the 3 companies resulted in determination of sale and purchase of the price of tickets (lack of available options for theatre owners and film watchers) and limiting and controlling the supply of movies. This would also result in the end of business for KSS and similar players due to NBC Universal, UFO Movies India and Real Image Media Technologies' anti competitive activities with its associates.

Recent Private Companies Transactions

No transactions available in the past 12 months.

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