January 24, 2017 8:14 AM ET

Internet Software and Services

Company Overview of I.Predictus, LLC

Company Overview

I.Predictus, LLC develops an online platform that gathers data from various touch points and channels, and converges that data into marketing programs and customers. The company offers I.Predictus, a technology that allows users to evaluate marketing performance and understand the effect on Web trends, customer acquisition types, and call center performance. Its platform also offers data essential to the brand enterprise and delivers a 360-degree view of channel performance, including Web, retail, and social media, as well as consumer response and ROI. The company was incorporated in 2011 and is based in Parsippany, New Jersey.

14 Walsh Drive

Suite 200

Parsippany, NJ 07054

United States

Founded in 2011



Key Executives for I.Predictus, LLC

Founder and Chief Executive Officer
Executive Vice President and General Manager
Executive Vice President and General Manager
Vice President of Business Relationships
Director of New Business Development
Compensation as of Fiscal Year 2016.

I.Predictus, LLC Key Developments

i.Predictus Unveils i.Power 3.0 Platform

i.Predictus launched its new i.Power 3.0 platform for agencies and brands, featuring custom data visualization capabilities for instant and omnichannel understanding of business outcomes. The addition of i.Power 3.0 makes i.Predictus the most user-friendly media measurement platform available October 23, 2015. With point and click simplicity, i.Power 3.0 is infinitely customizable to any company's objectives and key performance indicators. Data sandbox capabilities make exploration easy and effective. i.Predictus' ability to collect and organize data for immediate analysis and action is unequalled. i.Power 3.0 brings the value of that data to a client's fingertips.

i.Predictus Announces Executive Appointments

i.Predictus announced that Carina Pologruto has been named General Manager & Executive Vice President while Donald Gallant will assume the role of Vice President, Analytics and Innovation. Both assignments are effective immediately and signal i.Predictus' aggressive growth strategy for the fourth quarter and beyond. Pologruto previously oversaw marketing and client services, analytics and media teams for sister company Marketsmith Inc. She is now charged with positioning the iPredictus platform for a new generation of clients who are looking to leverage their data for a greater return on investment. Gallant, who was Director of Analytics at Marketsmith, will now be leading innovation and data insights across all divisions.

i.Predictus Adds Power BI Module to its Programmatic TV Platform

i.Predictus launched its Business Intelligence Module built on Microsoft Power BI to its demand-side platform that will become part of its basic platform offering. Developed over the last nine months, the Business Intelligence Module sets a new industry standard for reporting measurement metrics for linear TV within a demand side platform. Adding compatibility to mainstream business tools like Microsoft BI supports i.Predictus' goal of providing flexible, customizable business intelligence to both agencies and brands in addition to its core programmatic capability. Business intelligence provided by i.Predictus gives media buyers performance down to the individual airing level, recommends action and provides an integrated trading solution that agency media buyers can use every day to buy and sell media more effectively.

Similar Private Companies By Industry

Company Name Region
"Atlantic Tele-Satellite, Inc. United States
.Club Domains LLC United States
.Comdaq Corporation United States
@Court United States
0 Food Waste LLC United States

Recent Private Companies Transactions

No transactions available in the past 12 months.

The information and data displayed in this profile are created and managed by S&P Global Market Intelligence, a division of S&P Global. Bloomberg.com does not create or control the content. For inquiries, please contact S&P Global Market Intelligence directly by clicking here.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
The Advertising Council, Inc. United States

Sponsored Financial Commentaries

Sponsored Links

Request Profile Update

Only a company representative may request an update for the company profile. Documentation will be required.

To contact I.Predictus, LLC, please visit www.ipredictus.com. Company data is provided by S&P Global Market Intelligence. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.