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August 05, 2015 7:37 AM ET

Professional Services

Company Overview of Aberdeen Group, Inc.

Company Overview

Aberdeen Group, Inc. conducts research focused on helping business leaders across various B2B technology disciplines improve their performance. It conducts research on analytics and business intelligence, business planning and execution, contact center and customer experience management, enterprise mobility and collaboration, financial management and GRC, global supply management, human capital management, information technology, IT security, manufacturing, marketing effectiveness and strategy, product innovation and engineering, retail and consumer markets, sales effectiveness and strategy, service management, and supply chain management practices. The company was founded in 1988 and is bas...

451 D Street

7th floor

Suite 710

Boston, MA 02210

United States

Founded in 1988





Key Executives for Aberdeen Group, Inc.

President and Group Managing Director of Harte-Hanks
Chief Financial Officer and Senior Vice President
Age: 63
Chief Operations Officer, Vice President of Sales and Vice President of Business Development
Vice President, Research Director of Enterprise Integration and Director
Senior Vice President of Enterprise Research & Supply Chain Practice Leader
Compensation as of Fiscal Year 2015.

Aberdeen Group, Inc. Key Developments

Aberdeen Group, Inc. Launches HCM Essentials

Aberdeen Group announced the launch of HCM Essentials. This new digital publication will cultivate industry news and best practices for human capital management (HCM) professionals. Articles will include analysis of current events, perspectives from industry practitioners, breakdowns of new research findings, and helpful tips and advice from Aberdeen analysts. HCM Essentials will feature a variety of subjects that speak to the day-to-day challenges of professionals who work in HR-related functions. Topics include talent acquisition, employee lifecycle management, workforce management, learning and onboarding, tools and technology enablers.

Aberdeen Group Appoints Michael M. Moon as Research Director of Human Capital Management Research Practice

Aberdeen Group announced the addition of Ms. Michael M. Moon as Research Director of its Human Capital Management research practice. In her new role, Moon will conduct primary research and publish critical analysis alongside research analyst Zach Lahey related to managing human capital within organizations. Topics Moon will be covering include workforce management, talent management, performance management, learning, leadership development, HR strategy, workforce planning & analytics, organizational agility, social media, employee engagement, HR technology, and social capital. Prior to Aberdeen Group, Moon was a Senior HCM Analyst and Account Manager for the Institute for Corporate Productivity (I4CP). Her career spans over 15 years in various HR practitioner roles at organizations such as Thomson Reuters, Vistaprint, Raytheon and John Hancock.

Aberdeen Group Launches Enterprise Social Collaboration Research Study

Aberdeen Group announced the launch of a new Enterprise Social Collaboration research study that will explore the state of collaboration in the modern workplace, key strategic initiatives being adopted around social business, and the capabilities, processes, and technology used by high-performing firms to get the job done in the new age of social business. In addition to receiving the resulting research reports from each of the participating research practices, Aberdeen ESC survey participants will be invited to attend an exclusive presentation of early findings from the study. The study will examine collaboration within the following areas: Human Capital Management: Aberdeen's Human Capital Management practice will be looking at how organizations use collaboration to support better decisions around talent, as well as improving individual and organizational performance. Sales: Aberdeen research shows that Best-in-Class sales results accrue from cultures with the most evolved "tribal knowledge" environments. Marketing: Aberdeen's research shows that high-performing marketing teams are more likely to collaborate effectively across the organization, especially with their sales counterparts. ESC for marketing will examine how high-performing marketing teams organize and collaborate for success, whether planning a new campaign or executing the next customer conference. Customer Care: Delivering superior customer experiences is no easy endeavor. Enterprise social collaboration is a key enabler that helps companies streamline the processes employees use to exchange information and make educated business decisions that support their ability to deliver personalised and consistent customer messages. Enterprise Mobility: The deeply engaged collaborative enterprise doesn't start and stop within the confines of the physical workplace.

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