Company Overview of Northern Lights Direct Ltd.
Northern Lights Direct Ltd. operates as a direct response agency for nonprofit and for-profit sectors in the United States and Canada. Its services include strategic planning, and creative and production services for direct response television and direct response online. The company also provides media management services, such as planning and buying, real-time reporting and analytics, call center coordination, and account management services. In addition, it offers search engine marketing, search engine optimization, digital asset optimization, display, advertorials and sponsored editorials, custom email blasts, application engagement, mobile search and in-application targeting, transaction...
314 West Superior Street
Chicago, IL 60654
Founded in 2005
Key Executives for Northern Lights Direct Ltd.
Chief Executive Officer and Partner
Vice President of Finance
Chief Operating Officer and Partner
Executive Vice President of Operations and Partner
Compensation as of Fiscal Year 2016.
Northern Lights Direct Ltd. Key Developments
Northern Lights Direct Appoints Jennifer Smits as Associate Media Director
Jul 6 16
Northern Lights Direct appointed Jennifer Smits in the position of Associate Media Director, U.S. With nearly 20 years of diverse DRTV industry experience developing and managing both brand-based and direct-response media campaigns, Smits is a highly respected DR strategist joining Northern Lights from A. Eicoff & Company. In her new position at Northern Lights, Smits will work closely with the U.S. DRTV Media team, headed by Rebecca Barr, Vice President, U.S. Media, to optimize its ever-evolving core media services and strategies, while fostering strengthened client and business relationships. A major driver in Northern Light's expansion has been the agency's focus on helping its clients achieve competitive advantage and improved sales, through results focused advertising. Smits' appointment is part of a long-term plan to complement this ongoing growth in the U.S. and Canada.
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