February 24, 2017 5:37 PM ET


Company Overview of Campbell-Ewald Company

Company Overview

Campbell-Ewald Company operates as an integrated advertising and marketing communications agency globally. The company was founded in 1911 and is headquartered in Detroit, Michigan. It has additional offices in New York, Los Angeles, and San Antonio. Campbell-Ewald Company operates as a subsidiary of The Interpublic Group of Companies, Inc.

2000 Brush Street

Suite 601

Detroit, MI 48226

United States

Founded in 1911





Key Executives for Campbell-Ewald Company

Chief Executive Officer and President
President and Managing Director
President and Managing Director
Compensation as of Fiscal Year 2016.

Campbell-Ewald Company Key Developments

Campbell Ewald Forms New Executive Team

Campbell Ewald has named a cross office/cross disciplinary executive team that will oversee U.S. operations as part of the agency's long term business strategy. Joining the executive team, which also includes recently appointed Chief Creative Officer Jo Shoesmith and Chief Financial Officer Jari Auger, are: Kari Shimmel who has been appointed to the new position of Chief Marketing Officer across all offices and will be responsible for business development, and Brian Phelps who takes on the dual role of Chief Operating Officer for the network and Managing Director of the Detroit office, a new post. As previous co-leads on new business efforts across the agency's U.S. network last year, Phelps was responsible for client services while Shimmel led strategy and planning efforts. In addition to the executive leadership changes, the following appointments have also been made to support the new philosophy: Zenaida Torres, formerly the Group Account Director in Los Angeles, is now the Managing Director where she'll be responsible for all agency operations for that office including growth and development. Jamie Lewis, formerly the Director of Planning and Digital Strategy in Los Angeles, becomes Managing Director, Digital, across the network. Jamie will be responsible for leading digital operations, including new and organic digital growth, throughout all offices. Chip Rich moves from Group Creative Director to Executive Creative Director in New York where he'll oversee creative direction for various Campbell Ewald clients. Lora Stock, previously the SVP Director of Content Strategy and Managing Editor of the Content Lab at Doner in Detroit, is now Group Director Social and Content Strategy for the Campbell Ewald network. Lora will lead integrated strategies for the agency and direct a multi-disciplinary team focused on social media and content marketing. All appointments are effective immediately.

Campbell Ewald Announces Executive Changes

Jo Shoesmith has been named as Chief Creative Officer of Campbell Ewald and Kevin Wertz, currently the President of Campbell Ewald, adds the title of Chief Executive Officer. Mr. Wertz has been running the agency since January, subsequent to the dismissal of the agency’s former CEO. Both moves are effective immediately. Ms. Shoesmith, reporting to Mr. Wertz, joined the agency last year as Executive Creative Director from Leo Burnett Chicago where she was SVP Creative Director, working on such brands as Allstate and Hallmark. Ms. Shoesmith succeeds longtime Chief Creative Officer Mark Simon who is retiring after 16 years with the agency. Ms. Shoesmith will oversee creative for all of the company’s offices.

Campbell Ewald Announces Executive Changes

Campbell Ewald CEO Jim Palmer has been fired by parent company Interpublic Group amid a racist email scandal. Campbell Ewald President Kevin Wertz would take control of Campbell Ewald effective immediately.

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