September 25, 2017 8:15 AM ET


Company Overview of Southwest Media Group

Company Overview

Southwest Media Group provides media planning and buying services. The company caters to healthcare, travel, finance, restaurant, and retail industries. Its clientele include Skullcandy, GelPro, American Heart Association, Holiday Inn, MoneyGram, Pizza Hut, and REGIS. The company was founded in 1995 and is headquartered in Dallas, Texas. Southwest Media Group operates as a subsidiary of One Square, Inc.

2100 Ross Avenue

Suite 3000

Dallas, TX 75201

United States

Founded in 1995





Key Executives for Southwest Media Group

Founder and Chief Executive Officer
Chief Relationship Officer
Executive Director of Media Buying
Executive Director of Marketing and Marketing Professional
Compensation as of Fiscal Year 2017.

Southwest Media Group Key Developments

Southwest Media Group Promotes Eric Schaefer to President from Chief Digital Officer

Southwest Media Group has promoted Eric Schaefer to president from chief digital officer. He is the only person to serve as SMG's president besides founder Bob Nichol, who remains at the helm as CEO. As president of Southwest Media Group, Schaefer will focus on continuing to evolve the agency along with technology and shifting consumer media habits. He also aims to deliver to clients on data-supported business drivers across media strategy, planning and buying.

Southwest Media Group Promotes Eric Schaefer to Chief Digital Officer

Southwest Media Group has promoted Eric Schaefer to chief digital officer. In his new role as a company officer, he will guide overall direction as data and media insights drive company growth. Schaefer has also been named president of Programmatic Republic which operates as an independent company as part of Southwest Media Group. It serves as a digital media resource, providing data-driven digital media strategies and transparent buying to independent agencies throughout the country.

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Recent Private Companies Transactions

No transactions available in the past 12 months.

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