September 29, 2016 1:58 PM ET

Media

Company Overview of Burson-Marsteller, LLC

Company Overview

Burson-Marsteller, LLC operates as a public relations and communications firm. It offers clients with counsel and program development in the areas of public relations, public affairs, reputation and crisis management, digital strategy, advertising, and other communications services. The company also provides consumer and brand marketing, corporate and financial communications, healthcare communications and market access, technology communications, sports marketing, media relations, and health technology services. It serves global companies, industry associations, professional services firms, governments, and other large organizations in the United States and internationally. The company was ...

230 Park Avenue South

New York, NY 10003-1528

United States

Founded in 1953

Phone:

212-614-4000

Fax:

212-598-5320

Key Executives for Burson-Marsteller, LLC

Worldwide Chairman, Worldwide Chief Executive Officer, Worldwide President and Chairman of Penn Schoen Berland
Age: 62
Chief Executive Officer of Burson-Marsteller Australia and Market Leader of Burson-Marsteller Australia
Worldwide Chief Operating Officer and Worldwide Chief Financial Officer
Chairwoman of Global Technology Practice, Member of Executive Board and Chief Executive Officer of North of Nine Communications
Chief Executive Officer of UK, President of UK and Director of Global Affiliate
Compensation as of Fiscal Year 2016.

Burson-Marsteller, LLC Key Developments

Burson-Marsteller In Talks To Buy Digital Agencies

Burson-Marsteller, LLC is in talks to acquire two digital agencies in Saudi Arabia and UAE. The acquisitions, expected to finalize before the end of 2016.

Burson-Marsteller Announces Management Changes

Burson-Marsteller announced that Chris Gee and Helen Nowicka have joined the firm as Managing Directors, Digital Strategy & Content, effective immediately. Gee joins the firm's U.S. Corporate & Financial Practice and Nowicka joins the Brand Marketing Practice. Both are based in New York. Gee and Nowicka are senior digital strategists with deep expertise using audience insights, data and analytics to inform creative content development. They will work closely with Burson-Marsteller account teams to develop channel-agnostic communications programs that drive measurable results for clients. Gee has more than 20 years of experience in digital strategy and communication, most recently as Chief Digital Officer at RF|Binder. Before that Gee was Managing Director, Social Media and Digital Strategy at Teneo, where he established the firm's Digital Advisory practice and counseled executive leaders at clients including Alcoa, First Data Corporation, Cracker Barrel and The International Olympic Wrestling Federation. Nowicka is a seasoned integrated communications professional with more than 20 years of experience in business development, content marketing, entrepreneurial innovation, executive counsel and innovative communications. Most recently, she was Managing Director, Business Development at Meredith Xcelerated Marketing (MXM), where she was responsible for new business across social, mobile and content marketing.

Burson-Marsteller Announces Executive Changes

Burson-Marsteller announced the addition of two top media and political experts to its U.S. team: Jeremy Gaines has joined the firm as a Managing Director on the U.S. Strategy team, and Benjamin Chang has joined as a Managing Director in the U.S. Public Affairs and Crisis practice. Both are based in Washington, D.C. Gaines has more than 20 years of experience in crisis, corporate and financial communications and will focus on executive level client counsel and media strategy in his new role. Before joining Burson-Marsteller, Gaines was Vice President, Corporate Communications for Gannett (renamed TEGNA in 2015), where he led all internal and external communications and spearheaded communications planning for several acquisitions, including the $2 billion+ acquisition of Belo Corporation. Before joining Burson-Marsteller, Chang was Vice President & Events Editor for the Los Angeles Times, where he expanded the Times' leadership in events. He helped build The California Conversation, an event series focused on policy, social and cultural issues of importance to California and the nation.

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Recent Private Companies Transactions

Type
Date
Target
Merger/Acquisition
April 20, 2016
Effect Burson-Marsteller
Merger/Acquisition
February 29, 2016
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