Bloomberg the Company & Products

Bloomberg Anywhere Login

Bloomberg

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.

Company

Financial Products

Enterprise Products

Media

Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Communications

Industry Products

Media Services

Follow Us


May 07, 2015 1:26 AM ET

Media

Company Overview of Information Resources, Inc.

Company Overview

Information Resources, Inc. provides market and shopper information, predictive analysis, and foresight services. It offers market, consumer, and shopper intelligence services; retail tracking information services; online and offline marketing ROI strategy and effectiveness solutions; predictive analytics and modeling services; enterprise-class business intelligence software platforms and solutions; pricing, trade promotion, and brand portfolio maximization solutions; store level and merchandising insights; and strategic consulting and thought leadership services. The company’s solutions and services include advantage portfolio, consumer and shopper understanding, growth and new product inno...

150 North Clinton Street

Chicago, IL 60661-1416

United States

Founded in 1979

3,600 Employees

Phone:

312-726-1221

Fax:

312-726-8214

Key Executives for Information Resources, Inc.

Chief Executive Officer, President and Director
Age: 49
Chief Financial Officer
Executive Vice President of Global Operations
Group President of IRI North America
Age: 59
Group President of International Services
Compensation as of Fiscal Year 2014.

Information Resources, Inc. Key Developments

Information Resources Launches Two New Premium Data Packages to Enable Better Understanding Impact of Weather and Gas Prices on Shopper Decisions

Information Resources, Inc. announced that weather conditions and gas prices are now integrated within IR's Market Measurement service, leveraging IRI's Liquid Data information and insights platform. For the first time ever, IRI clients can now integrate the weather data and gas data into a variety of IRI solutions, including enterprise software, such as IRI Market Advantage, or as a data layer within custom consulting and analytics projects. These new causal factors represent IR's ongoing efforts to make available information on additional drivers to sales. For example, the weather data enable clients to answer questions about how specific temperature levels impact sales, what categories or items are most influenced by specific weather conditions, and how those shifts vary by geography and client.

Information Resources, Inc. Appoints Michael Rosenthal as Executive Vice President of Global Operations

Information Resources, Inc. announced that Michael Rosenthal has joined the company as executive vice president of Global Operations. Rosenthal is a member of the executive leadership team and reports to Andrew Appel, president and chief executive officer of the company.

Information Resources, Inc. Announces New Platinum Line of Solutions Powered by Datalogix's Shopper Data

Information Resources, Inc. (IRI) and Datalogix, Inc. announced that IRI's new 'Platinum' line of solutions will use retail shopper transaction data from Datalogix to power its advanced insights and analytical models. Through the agreement, Datalogix will provide retailer shopper transaction data to IRI on tens of millions of households for use with IRI's existing National Consumer Panel data to create the consumer and shopper insights platform in the industry. IRI will be able to use Datalogix data from frequent shopper programs (FSP) in its syndicated consumer and shopper insights platform, as well as in other advanced analytics offerings. IRI will utilize this information to enhance the capabilities of services, including price and trade promotion analyses, predictive analytics through its Hendry Market Structure solution, and marketing mix modeling. In addition, under the agreement, Datalogix will be able to utilize IRI's Liquid Data(R) platform technology along with select applications, including Consumer & Shopper Insights Advantage(TM) (CSIA) and Market Advantage(TM) (MA), to enhance its all-outlet sales measurement coverage. Datalogix also gains access to IRI's Product Dictionary, which provides five levels of essential information on CPG products, including department, category, manufacturer, brand and UPC data. It also includes multiple volumetric measures, such as ounces, counts, rolls and liters.

Similar Private Companies By Industry

Company Name Region
Morrissey & Co. United States
IntraTel Group, Ltd. United States
Elias Arts, LLC United States
Colle+McVoy, Inc. United States
Comcast Cablevision Of Oakland County Inc. United States

Recent Private Companies Transactions

Type
Date
Target
Merger/Acquisition
April 21, 2015
Datasea
 

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
Citizens Budget Commission United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact Information Resources, Inc., please visit www.iriworldwide.com. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.