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October 10, 2015 6:11 AM ET


Company Overview of Performics Inc.

Company Overview

Performics Inc. provides performance marketing services. It offers performance content, performance media, planning and insight, analytics and technology, performance social, performance local, and performance mobility services. The company has a strategic business alliance with InfoCubic. Performics Inc. was formerly known as DoubleClick Performics, Inc. The company was founded in 1998 and is based in Chicago, Illinois with locations in the Americas; Europe, the Middle East, and Africa; and the Asia Pacific. Performics Inc. operates as a subsidiary of Zenith Optimedia Group Limited.

111 East Wacker

Suite 1500

Chicago, IL 60601

United States

Founded in 1998





Key Executives for Performics Inc.

Global Chief Executive Officer and Global President
Global Chief Financial Officer
Chief Operating Officer of Worldwide
President of Performics U.S
Managing Director for Latin America and Head of Digital - Latin America
Compensation as of Fiscal Year 2015.

Performics Inc. Key Developments

Performics Eyes Acquisitions

Performics Inc. is looking for acquisition opportunities. Michael Kahn, Chief Executive Officer of Performics, said, "Frubis has developed an enviable reputation in the region for its considerable expertise in digital platforms and its range of digital marketing solutions. Argentina is a key market for our group of companies so we are thrilled to have Frubis become part of the global Performics network, which continues to expand, through both organic growth and key acquisitions around the world."

Performics Appoints Joe Reinstein as Executive Vice President of Integrated Services

Performics has hired Joe Reinstein, former senior strategist within the Obama administration. As executive vice president of integrated services, Reinstein will oversee the agency’s pivotal planning & insights, business development and marketing practices and will report into Scott Shamberg, Performics’ U.S. president. During his tenure at the White House, Reinstein created events to support initiatives for the President and First Lady, in turn creating compelling content for the administration’s digital platforms. As director of surrogates at Obama for America, his team produced influencer content that leveraged powerful analytics to create the grassroots online community in history.

Performics Hires Scott Shamberg as U.S. President

Performics introduced industry vet Scott Shamberg as President, Performics U.S. In his new role, Scott will lead the U.S. business, focused on accelerating Performics’ marketplace momentum via its suite of data-driven performance marketing services. Scott reports into Performics worldwide CEO, Michael Kahn, and is part of the global executive team. Most recently, Scott served as Managing Director at Omnicom’s TPN retail marketing agency, where he led marketing, business development and emerging commerce.

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