August 22, 2017 9:04 AM ET


Company Overview of Nielsen Consumer Insights, Inc.

Company Overview

Nielsen Consumer Insights, Inc. provides consultative market research services. It owns and operates The Harris Poll, a survey that tracks public opinion, motivation, and social sentiment. The company provides market research and polling services topics such as sports, health and life, media, politics, business, and economy. Its service areas include building corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. Nielsen Consumer Insights, Inc. was formerly known as Harris Interactive, Inc. and changed its name to Nielsen Consumer Insights, Inc. in June 2014. The company was founded in 1956 and is headquartered in ...

155 Corporate Woods

Rochester, NY 14623

United States

Founded in 1956

542 Employees





Key Executives for Nielsen Consumer Insights, Inc.

Co-Chief Executive Officer
Co-Chief Executive Officer
Chief Operating Officer
Chief Executive Officer of U.S. Business Groups and President of U.S. Business Groups
Age: 44
Co-Chief Executive Officer of UK Operations and Assistant General Director
Compensation as of Fiscal Year 2017.

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