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November 27, 2015 8:26 AM ET

Internet and Catalog Retail

Company Overview of, Inc.

Company Overview, Inc. operates as an online wine retailer. The company also provides an assortment of gourmet food and sweets gift baskets. It distributes wines through its network of retail outlets in the United States. The company, formerly known as eVineyard, Inc., was founded in 1998 and is based in San Francisco, California. It has retail stores in Berkeley, California; and East Hampton, Connecticut.

114 Sansome Street

6th Floor

San Francisco, CA 94104

United States

Founded in 1998





Key Executives for, Inc.

Chief Executive Officer and Director
Founder and Vice President of Merchandising
Senior Vice President of Operations and Senior Vice President of Customer Service
Senior Vice President
Chief Information Officer and Chief Technology Officer
Age: 48
Compensation as of Fiscal Year 2015., Inc. Key Developments

Wine.Com Announces Addition of Peter Elarde as Chief Marketing Officer and Greg Tatem as Vice President, Engineering announced the addition of Peter Elarde as Chief Marketing Officer and Greg Tatem as Vice President, Engineering to the executive team. As CMO, Elarde will oversee marketing, corporate sales, product management, and user experience. In his role as VP of Engineering, Tatem will lead platform architecture, engineering design and development, and internet operations. Elarde brings more than 20 years of marketing, product, and management experience along with a track record of driving innovation and growth. He spent 10 years at Shutterfly in senior positions including Chief Marketing Officer and head of product and user experience. Tatem brings a wealth of experience in leading and nurturing strong development teams. Over the past 20 years, he has managed services and developed software for companies such as Bechtel, Scotland Yard, Microsoft and Xerox. Most recently, Tatem spent three years at Williams-Sonoma, where he oversaw the e-commerce platform that served the company's five brands. Elarde and Tatem come on board at an opportune time.

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