October 24, 2016 6:33 AM ET

Internet and Direct Marketing Retail

Company Overview of Rakuten Commerce LLC

Company Overview

Rakuten Commerce LLC operates as an online retailer that sells various products to customers, merchants, and retailers worldwide. It offers computers and office products, electronics, fashion and beauty products, video games, books, movies and music, home and household products, health and fitness products, and toys and baby products. Rakuten Commerce LLC was formerly known as Buy.com, Inc. and changed its name to Rakuten Commerce LLC in July 2014. The company was founded in 1997 and is headquartered in Aliso Viejo, California. As of July 23, 2010, Rakuten Commerce LLC operates as a subsidiary of Rakuten USA, Inc.

85 Enterprise

Suite 100

Aliso Viejo, CA 92656

United States

Founded in 1997

115 Employees





Key Executives for Rakuten Commerce LLC

Senior Vice President of Finance & Accounting
Chief Technology Officer
Senior Vice President of Sales, Merchandising and Marketplace
Compensation as of Fiscal Year 2016.

Rakuten Commerce LLC Key Developments

United States Court of Appeals for the Ninth Circuit Rules the Judgment in a Lawsuit against Buy.com Inc

United States Court of Appeals for the Ninth Circuit on June 23, 2015 affirmed that the Song-Beverly Credit Card Act does not apply to the plaintiff's online purchases and concluded that the district court properly granted the motion to dismiss the plaintiff's complaint. Plaintiff, Michael Ambers, filed a class action lawsuit on behalf of Buy.com customers who made credit card purchases and were required to provide a telephone number on the Buy.com website at the United States District Court, Central District of California Southern Division, on February 5, 2013. The plaintiff claims collecting a phone number in a customer credit card transaction violates the Song-Beverly Credit Card Act. On April 30, 2013, the court granted the motion to dismiss by Buy.com. On October 25, 2013, Michael Ambers filed an appeal with the United States Court of Appeals for the Ninth Circuit, seeking for the reversal of the court order of the first instance that had dismissed his complaint.

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Recent Private Companies Transactions

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