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February 08, 2016 3:11 AM ET

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Company Overview of Fitness First Ltd

Company Overview

Fitness First Ltd. owns and operates fitness clubs and gyms. The company offers freestyle training, outdoor group training, group exercise, cardio training, strength training, and one-to-one training services. It also provides lifestyle coaching, fitness plans, and nutritional advisory services. The company was founded in 1993 and is based in Poole, United Kingdom with clubs in the United Kingdom and internationally. It operates gyms in Basildon, Basingstoke, Bath, Bedford, Belfast, Birmingham, Bournemouth, Brentwood, Brighton, Bristol, Bromborough, Camberley, Cannock, Cheltenham, Exeter, High Wycombe, Ilford, Ipswich, Jersey, Lichfield, London, Mere Green, Poole, Portsmouth, Romford, Solihu...

58 Fleets Lane

Poole,  BH15 3BT

United Kingdom

Founded in 1993


44 1202 666 212


44 1202 683510

Key Executives for Fitness First Ltd

Chief Executive Officer
Age: 60
Co-Founder, Chairman, and Director
Age: 62
Chief Financial Officer
Age: 58
International Operations Director and Director
Age: 62
UK Managing Director
Compensation as of Fiscal Year 2015.

Fitness First Ltd Key Developments

Lendlease Partners with Fitness First to Open Two New Sites at Barangaroo South

Lendlease has partnered with Fitness First to open two new sites at Barangaroo South on Sydney Harbour in Australia. The new offering will include a Platinum Club occupying 1,200m2 of space in Tower One of International Towers Sydney and a world-first Wellness Studio providing Pilates, yoga, BARRE and relaxation classes to Fitness First Platinum members. It is anticipated that Fitness First at Barangaroo will open in Spring 2016.

Fitness First Introduces New Products

Fitness First said that it has introduced new products, such as Freestyle Training, which includes freestyle group training classes, and will be launching Hardcore Maxx, which is based on the science of dynamic movement training. The new brand identity will be extended to 80-100 clubs that are part of a five-year expansion plan in new markets.

Fitness First Opens New Facilities at Al Seef and Al Barsha Opens New Facilities at Al Seef and Al Barsha

Fitness First at the Al Seef Village, Abu Dhabi, the fourth Fitness First club in the emirate, is a 1,300 square metres platinum tiered health club exclusively for ladies. The club has been set up with the best in class equipment that will allow ladies to workout freely in the private environment of a ladies only club. Weight training, yoga, cardio or group exercise, the club has a variety of exercise options to offer that will suit individual tastes and demands. As a key highlight, the club also boasts of an impressive outdoor swimming pool that will allow ladies the chance to swim their way to better health. Fitness First at Al Barsha, Dubai, is a platinum tiered club for both men and women but with an exclusive ‘ladies only’ facility. Sprawling over 2,100sqm, the club is fitted with dedicated cardio and weight training space, an exclusive ‘FitZone’ with the latest functional training equipment and exciting daily FitZone classes, Yoga and Group exercises too, in the ladies facility. The look and feel of this club is significantly different to the existing clubs as it reflects the new brand, which will be unveiled later on in the year. Both clubs offer free car parking to add to the convenience for club members.

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