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April 02, 2015 1:00 AM ET

Healthcare Providers and Services

Company Overview of Publicis Healthcare Communications Group, Inc.

Company Overview

Publicis Healthcare Communications Group, Inc. operates a healthcare communications network in France, Spain, Italy, Germany, the United Kingdom, the United States, and internationally. The company offers healthcare information for patients, physicians, researchers, developers, payers, and regulators; solutions for education, engagement, and market access; managed markets research, planning, and message resonance services; and integrated medical education programs spanning various stages of product development, including disease/MOA awareness, publications, live and virtual events, traditional print materials, and online education. It also provides integrated solutions, such as field sales a...

1675 Broadway

8th Floor

New York, NY 10019

United States

Founded in 1998

Phone:

212-468-4033

Fax:

212-468-3170

Key Executives for Publicis Healthcare Communications Group, Inc.

Chief Executive Officer
Age: 54
Chairman of the Board and Advisor
Age: 65
Chief Financial Officer
Chief Executive Officer of Specialized Agencies & Marketing Services (SAMS) Publicis Groupe Worldwide and President of Specialized Agencies & Marketing Services (SAMS) Publicis Groupe Worldwide
Age: 57
Chief Executive Officer of Publicis Healthcare Sales & Marketing Services and President of Publicis Healthcare Sales & Marketing Services
Compensation as of Fiscal Year 2014.

Publicis Healthcare Communications Group, Inc. Key Developments

Publicis Healthcare Communications Group Names Alexandra Von Plato as Group President for North America

Alexandra von Plato has been named Group President of North America for Publicis Healthcare Communications Group. von Plato assumes operational responsibility for the network's successful Digitas Health LifeBrands, Publicis LifeBrands Medicus, and Heartbeat Ideas entities. An inspirational change agent within the Publicis Healthcare network for the last nine years, von Plato has served as co-president for Digitas Health LifeBrands and Publicis LifeBrands as well as Global Chief Creative Officer. As Co-President, she led Digitas Health LifeBrands to become the only digitally native brand Agency of Record supported by more than 600 people across U.S., Europe, and APAC. Infusing deep digital understanding into the DNA of Publicis LifeBrands Medicus, a leading HCP agency, von Plato was instrumental in the agency's expansion of capabilities and growth over the last two years. Helping clients understand, embrace and capitalize on the intersection of media, technology, and the consumer movement in healthcare, von Plato is frequently quoted in the press advocating for brands to more closely align their marketing strategies with the needs of patients, doctors, and caregivers.

Publicis Healthcare Communications Group Limited Appoints Rick Keefer as Global Chief Business Development Officer

Publicis Healthcare Communications Group Limited announced Rick Keefer has been named Global Chief Business Development Officer and will lead global business development for the network. Keefer has been with PHCG for more than eight years; most recently as president and CEO of Publicis Touchpoint Solutions. Michelle Keefe, former Chief Operating Officer at Publicis Touchpoint Solutions, will assume leadership of Publicis Touchpoint Solutions. Keefer joined Publicis Touchpoint Solutions in 2006 and, under his leadership, the agency saw a 10-fold growth increase. Prior to PHCG, Keefer held senior roles in commercial operations and sales at Biovail Corporation, Pharmacia, and Wyeth-Ayerst Laboratories. His contributions to the industry have earned recognition as one of the "100 Most Inspiring People" in life sciences for seven consecutive years by leading industry publication, PharmaVOICE.

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