August 27, 2016 1:01 PM ET

Leisure Products

Company Overview of Disney Consumer Products, Inc.

Company Overview

Disney Consumer Products, Inc. provides a category of products that range from toys and apparel to books and fine arts. It operates in three business units: Licensing, Publishing, and Disney Store. The company’s Licensing business unit is engaged in Walt Disney’s character licensing of brand priorities, such as Disney Media, Classics and Entertainment, Disney and Pixar Animation Studios, Disney Princess and Disney Fairies, and Lucasfilm and Marvel. Its Publishing business unit publishes children's books, magazines, and digital products, as well as includes an English language learning business that offers English learning centers and supplemental learning book programs. The company’s Disney ...

500 South Buena Vista Street

Burbank, CA 91521-8171

United States

Founded in 1929





Key Executives for Disney Consumer Products, Inc.

Chief Financial Officer and Executive Vice President
Age: 50
Chairman of The Walt Disney Company and Chief Executive Officer of The Walt Disney Company
Age: 65
President of Walt Disney Studios
Chief Technology Officer and Senior Vice President
Chief Counsel and Chief Counsel of Consumer Products - The Walt Disney Company
Compensation as of Fiscal Year 2016.

Disney Consumer Products, Inc. Key Developments

Disney Consumer Products and Interactive Media Appoints James Pitaro as Chairman

James Pitaro, currently Co-Chair of Disney Consumer Products and Interactive Media and President, Disney Interactive, has been named Chairman of Disney Consumer Products and Interactive Media. Mr. Pitaro assumes additional responsibilities following DCPI Co-Chair Leslie Ferraro's departure from the Company to pursue marketing and consumer engagement projects, with Disney as her first client. Mr. Pitaro will continue to report directly to Mr. Staggs and Disney Chairman and Chief Executive Officer Robert A. Iger.

Mattel and Disney Consumer Products Announce Renewed Agreement for Disney*Pixar's Cars Franchise

Mattel announced a renewed relationship with Disney Consumer Products for the Cars franchise, and the upcoming Disney Pixar film Cars 3. The agreement gives Mattel continued worldwide rights to manufacture, market and distribute toys and products based on the award-winning Cars franchise across multiple categories, including vehicles and playsets.

Disney Consumer Products Unveils a New Product Collection

Disney Consumer Products unveiled a new product collection inspired by Disney Pixar's animated adventure The Good Dinosaur, which thunders into theaters on November 25, 2015, featuring Arlo, an Apatosaurus who finds himself on a life-changing adventure alongside an unlikely human friend named Spot. DCP's cross-category product lineup ranges from figures and apparel to home decor and novelty items from Disney Store and licensees TOMY, Just Play, and many more. Whether playing with Arlo and Spot figures, dressing up in your favorite dinosaur apparel, or reading about everyone's favorite prehistoric friends, families can continue their prehistoric journey outside of the movie theater with these products. The Good Dinosaurstory extends through Disney Publishing Worldwide's Disney Press titles, a storytelling app that features original sound and video clips from the film, and Little Golden Books by Random House with formats ranging from leveled readers to board books to storybooks. The program gives readers a hilarious and heartfelt introduction to the new Disney Pixar adventure. The Good Dinosaurproducts are available now at mass and specialty retailers nationwide, Disney Store locations and also offers a Personalized Shop that allows fans to customize a variety of items, from tech accessories and school supplies to apparel and party invitations, with their favorite characters from the movie.

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