September 30, 2016 12:09 PM ET

Media

Company Overview of ChoiceStream, Inc.

Company Overview

ChoiceStream, Inc. provides digital advertising solutions. The company offers branding and direct response campaigns for brand and agency clients. It runs cross-channel media, including video campaigns, mobile campaigns, native campaigns, and online display campaigns. The company also owns and operates Pollshare.com, a consumer Website to collect self-declared motivations, preferences, and intents to build custom audiences specific to the campaigns. ChoiceStream, Inc. was founded in 2000 and is based in Boston, Massachusetts.

25 Drydock Avenue

Fifth Floor

Boston, MA 02210

United States

Founded in 2000

Phone:

617-498-7800

Key Executives for ChoiceStream, Inc.

Chief Executive Officer
Co-Founder and Chairman
Vice President of Finance and Treasurer
Chief Product Officer
Chief Revenue Officer
Compensation as of Fiscal Year 2016.

ChoiceStream, Inc. Key Developments

ChoiceStream Appoints Jonathan Schwartz as Vice President, Platform Sales

ChoiceStream announced that Jonathan Schwartz has joined the company as vice president of platform sales. Bringing more than 20 years of experience in advertising technology and digital marketing, Schwartz will be responsible for driving adoption of company’s self-service platform, helping marketers gain greater control and transparency in their programmatic campaigns. Prior to joining company, Schwartz served as vice president of sales at Netmining.

ChoiceStream Appoints Matt Rosenberg as Chief Marketing Officer

ChoiceStream announced that Matt Rosenberg has joined the company as chief marketing officer (CMO). In his current role he will focus the unique story of ChoiceStream. Prior to joining ChoiceStream, Rosenberg served as the senior vice president of marketing at mobile app advertising firm, 140 Proof.

ChoiceStream Partners with LiveRamp to Help Brands Leverage CRM Data in Digital Advertising

ChoiceStream announced that it has fully integrated with LiveRamp to onboard clients offline customer data for targeting and closed-loop measurement. This integration enables brands to anonymize their offline customer relationship management (CRM) records and purchase information and then, in a privacy-compliant process, match to online devices before distributing audience segments to ChoiceStream. Through this partnership, brands are able to target online customers with more relevant offers and to effectively measure the impact of their marketing initiatives across devices and campaigns.

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