January 28, 2015 4:36 AM ET

Professional Services

Company Overview of Simmons Market Research Bureau

Company Overview

Simmons Market Research Bureau was acquired by Experian Information Solutions, Inc. on 10/14/2004. Simmons Market Research Bureau provides syndicated research information. The company offers consumer and media market research; transactions based databases; and statistical modeling of consumer and media behavior. It also provides Shopper BehaviorGraphics, which connects data to retail mailing lists and Choice3TM software that offers drill-down and analytic capabilities. The company caters to apparel, automotive, food and beverage, health and beauty aids, household goods, print media, travel, telecom, home improvement, financial services, and entertainment sectors. Simmons was founded in 1950 ...

230 Park Avenue South

3rd Floor

New York, NY 10003-1566

United States

Founded in 1950





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