October 23, 2016 4:01 AM ET

Specialty Retail

Company Overview of Lane Bryant, Inc.

Company Overview

Lane Bryant, Inc. operates as a retailer of apparel and lingerie for women in the United States and internationally. It offers tops, such as knitted tops, tees, shirts and blouses, camis and tanks, ponchos, jackets and coats, and tunics; and cardigans, and elbow and long sleeve sweaters. The company also provides jeans and pants, including tights, leggings, socks, career pants, petite pants and jeans, tall pants, and capris and shorts. In addition, it offers day and casual, social occasion, wrapped, career, and maxi dresses; suit seperates; active wear, including tops, bottoms, jackets and hoodies, and sports bras and panties; footwear, such as boots and shoes, sneakers, heels, flats, and sa...

777 South State Road 7

Margate, FL 33068

United States

Founded in 1901





Key Executives for Lane Bryant, Inc.

Chief Executive Officer of Ascena Retail Group and President of the Ascena Retail Group
Age: 57
Chief Marketing Officer and Senior Vice President
Senior Vice President of Product Design & Development
Executive Officer
Compensation as of Fiscal Year 2016.

Lane Bryant, Inc. Key Developments

Lane Bryant Re-Launches Sixth and Lane Fashion Collection

Lane Bryant announced the re-launch of the trend-driven brand 6th and Lane under the direction of seasoned designer, Tess Giberson. The new 6th & Lane collection, will speak to the style aesthetic of the modern, and effortlessly cool woman. Set to launch online September 9, 2016 and hit select stores September 12, 2016. 6th & Lane was originally launched in Fall 2014 as runway-inspired collection filled with elevated fabrics and innovative designs that allowed the Lane Bryant customer to build a versatile, trendy and fashion-forward wardrobe. The re-launch, targeted to a younger demographic, will serve as a transition for the 6th & Lane brand to stand on its own and will expand the size range beginning at a size 10. The collection is designed to fit seamlessly into the life of the fashion conscious and empowered woman who has an individual personal style. The design approach of Tess Giberson speaks to an audience of strong and empowered women, which directly correlates to that of the 6th & Lane woman. Giberson began her career at Calvin Klein in 1996 and went on to successfully launch her own women's collection in 2001 which was most recognized for her experimentation with traditional craft and handwork with extreme consideration to detail. Receiving accolades from Barney's New York and the CFDA landed Giberson on the map and allowed for her to open her first retail space in Soho, New York as well as lend her design expertise to Lane Bryant in the fresh re-launch of the 6th & Lane Brand. The new 6th & Lane collection provides must-have pieces that can be effortlessly incorporated into her busy lifestyle. This collection, designed to continue to build her wardrobe with monthly deliveries, consisting of detailed denim, faux leather inset dresses and leggings, faux leather culottes, textured knitwear and vibrant colored separates. Each delivery will feature hand drawn graphic tees, a signature Giberson is known for. Graphic tees starting at $24.00, blouses will range from $49.00 to $59.00, dresses will retail between $54.00 and $79.00, pants and skirts vary between $59.00 to $69.00, outerwear between $69.00 to $149.00.

Lane Bryant Announces Debut of Livi Active

Lane Bryant announced the debut of the brand's new lifestyle-inspired collection, Livi Active. More than a typical activewear line, Livi Active is a go-anywhere, do-anything collection designed for those who are kick-starting a workout or just kicking back, Livi Active pushes the limits of style, comfort, and technology. By offering comfortable pieces with superior style and fit, Livi Active allows women to maximize performance for everyday living and in their daily workout routine. Livi Active is primarily comprised of performance wear including leggings, yoga pants, tank tops, tees and sports bras, with on-the-go pieces in the collection as well, offering jackets and a maxi skirt. The performance pieces are designed with game-changing technology (that keep support AND style in mind with wicking, compression, control technologies, as well as sports bras with three levels of support), while the loungewear items are an easy-chic solution for get-up-and-go days. Available in store and online now starting January 1, 2015, Livi Active prices range $29.95-$89.95.

Lane Bryant Opens its New Location at Carolina Premium Outlets in Smithfield, NC

Lane Bryant announced the opening of its new location at Carolina Premium Outlets in Smithfield, NC, between Levi's Outlet Store and Naturalizer. The store's opening will begin from November 7-11.

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