March 01, 2015 7:18 PM ET


Company Overview of Sí TV, Inc.

Company Overview

Sí TV, Inc., doing business as NUVOtv, operates an English-language entertainment network that is created for modern Latinos. It offers a range of original Latino-inspired entertainment and lifestyle programming, embodying the spirit and multi-dimensional lifestyle of the modern Latino audience. Its network is available in various homes in Hispanic DMAs and the U.S. markets, including Los Angeles, San Francisco, Miami, Chicago, and New York. The company was founded in 1997 and is based in Glendale, California. Sí TV, Inc. operates as a subsidiary of SiTV Media Inc.

700 North Central Avenue

Suite 600

Glendale, CA 91203

United States

Founded in 1997





Key Executives for Sí TV, Inc.

Chief Executive Officer
Age: 52
Co-Founder and Co-Chairman
Founder and Co-Chairman
Age: 58
Chief Financial Officer and Chief Operating Officer
Compensation as of Fiscal Year 2014.

Sí TV, Inc. Key Developments

Sí TV, Inc. Announces Management Appointments

Sí TV, Inc. announced that Bill Hilary has joined the network as Head of Programming. Hilary will oversee all aspects of the network's programming, including development, production, acquisitions and scheduling. Hilary is report to Michael Schwimmer, CEO of NUVOtv. Hilary will work closely with the network's new creative and business partner, Jennifer Lopez, and her television production company, Nuyorican Productions. Hilary is the first senior executive hire to be announced as part of the network's expanding management team. Hilary immediately augmented his team by appointing Lynnette Ramirez as Vice President of Programming. A long-time programming executive, Ramirez was most recently Senior Vice President - Development with George Lopez Presents, the television production company of actor and comedian George Lopez. Ramirez will report to Hilary, as will Vice President of Programming Sara Auspitz, formerly of Endemol and Turner's TBS network. Prior to joining NUVOtv, Hilary was Chief Operating Officer at World Television Productions International and before then, President of Magna Global Entertainment, Interpublic Group. Hilary's 20 plus years of television experience also includes his roles as Chief Executive Officer of BBC America and Executive Vice President and General Manager of Comedy Central, both cable networks where Hilary oversaw record-setting ratings growth.

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