March 03, 2015 3:39 PM ET

Internet Software and Services

Company Overview of BondDesk Group LLC

Company Overview

BondDesk Group LLC offers fixed-income software solutions to broker-dealers, individual and institutional buy-side investors, independent financial advisors, online brokers, and national and regional full-service brokers for retail bond trading in North America. It offers BondDesk Alternative Trading System, a fixed-income trading platform to trade odd-lots of municipals, corporates, treasuries, agencies, CDs, and mortgages; BondDesk Direct, a solution for small broker-dealers to access the BondDesk inventory; and BondDesk Institutional, a fixed-income trading system for financial professionals and institutions. It also offers Advisor Workstation, a customizable real-time position and tradin...

25 Corte Madera Avenue

Suite 100

Mill Valley, CA 94941

United States

Founded in 1995





Key Executives for BondDesk Group LLC

Chairman and Chief Executive Officer
Age: 59
Chief Operations Officer, Chief Financial Officer and Member of Operating Committee
Age: 48
Head of Product Management, President of Techhackers Llc & Tips Llc and Member of Operating Committee
President of BondDesk Trading LLC
Chief Information Officer, Senior Managing Director and Member of Operating Committee
Compensation as of Fiscal Year 2014.

BondDesk Group LLC Key Developments

BondDesk Group LLC Announces Management Changes

Tradeweb Markets announced that it has signed a definitive agreement to acquire BondDesk Group LLC. Upon closing, Howard Edelstein, Chairman & CEO will step down from BondDesk and return to his other portfolio and Board interests, and his role as an Operating Partner in private equity. John Cahalane, Managing Director and Head of Tradeweb Retail, will lead the combined business post-close.

BondDesk Group LLC and S&P Capital IQ to Develop an Innovative Odd-Lot Fixed Income Pricing Service

Recognizing the need for improved price transparency in the odd-lot fixed income markets, BondDesk Group LLC and S&P Capital IQ announced a new pricing service for U.S. corporate and municipal bonds, Odd-Lot Valuations. The evaluated prices in this new service will be derived using S&P Capital IQ's proprietary methodologies and factor in market data from the BondDesk ATS. Odd-Lot Valuations will include bid- and ask-side odd-lot (<$1 million) evaluated prices, a unique market range around these prices and a flexible suite of tools to deliver these outputs to fixed income marketplace participants including retail brokers, market makers, buy-side institutions, interdealer brokers, data providers and alternative trading systems (ATSs). This innovative service will bring a degree of confidence to the execution of odd-lot fixed income trades, provide compliance departments with a consistent way to help assess trade execution quality, and provide investors with valuations that are more indicative of odd lot transactions. This much anticipated service, now expected to launch in the fourth quarter of 2013, will initially cover U.S. corporate and municipal bonds.

BondDesk Group LLC and Vestmark, Inc. Team up to Revolutionize the Way Financial Advisors Manage Fixed Income Portfolios

BondDesk Group LLC and Vestmark, Inc. announced their plans to build an innovative service that will enable financial advisors to provide their clients with personalized bond portfolios that deliver all the advantages of investing in individual securities with the conveniences of investing in bond funds or other packaged products. This new service will unite BondDesk's retail fixed income platform, BondWorks(R), with Vestmark's wealth management solution, VestmarkONE. With bond yields expected to rise if the Fed pares back its bond buying program, individual fixed income securities will likely become more attractive to long-term investors than bond funds. But given the complexities of bond investing, selecting individual bonds for a client and then managing the portfolio of bonds over time, while key for investors, can be a daunting task for financial advisors. This can make it difficult to attract higher net worth investors who prefer the advantages of individual securities over funds and who demand a greater level of service and expertise. The BondWorks-VestmarkONE solution will make individual bond portfolio management accessible to a broader range of financial advisors by bringing managed money capabilities to brokerage accounts. More specifically, this new solution will deliver: personalized portfolios with the conveniences of a fund; and increased compliance resources. The BondWorks-VestmarkONE solution will enable financial advisors to invest client assets into model portfolios and ladders that have been designed by their research group or liaison trading desk. From there, real-time monitoring, alerting and automated rebalancing will streamline the implementation and management process. This combined solution will also review account restrictions pre- and post-trade at the portfolio-level, account-level and firm-level, providing important compliance and suitability checks. Supervision managers can input concentration-type restrictions, issuer restrictions and credit rating restrictions that will either warn or stop the execution of an inappropriate trade.

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