August 25, 2016 12:00 PM ET

Media

Company Overview of Screenvision Cinema Network, LLC

Company Overview

Screenvision Cinema Network, LLC operates as a cinema, video, and media organization that curates storytelling for brands, exhibitors, and audiences at movie theatres in the United States. The company offers on-screen advertising, in-lobby promotions, and integrated marketing programs to national, regional, and local advertisers; and cinema advertising representation services to theatrical exhibitors. Its cinema advertising network includes various screens in various theater locations. The company was founded in 1976 and is based in New York, New York. Screenvision Cinema Network, LLC is a former subsidiary of ITV plc.

1411 Broadway

33rd Floor

New York, NY 10018

United States

Founded in 1976

Phone:

212-497-0400

Fax:

212-497-0500

Key Executives for Screenvision Cinema Network, LLC

Chief Executive Officer
Age: 51
Chief Financial Officer
Age: 52
Head of Research and Senior Vice President
Senior Vice President and General Counsel
Executive Vice President of Operations and Exhibitor Relations
Compensation as of Fiscal Year 2016.

Screenvision Cinema Network, LLC Key Developments

Rubicon Project and Screenvision Media Form Strategic Alliance to Enable Automated Buying for Cinema Advertising

Rubicon Project and Screenvision Media announced they have formed a strategic alliance under which Screenvision Media will, for the first time ever, make select inventory available to automated buyers via Rubicon Project’s leading Guaranteed Orders platform. Combining Screenvision Media’s reach and captive audience with Rubicon Project’s Guaranteed Orders platform enables advertisers to purchase select inventory to reach moviegoers in an Automated Guaranteed environment. This strategic deployment will facilitate access to premium video inventory on the 40 foot screen, and will serve to complement the momentum of cinema advertising’s exponential growth and momentum. The alliance announced with Screenvision Media further extends Rubicon Project’s digital place-based offering in its ongoing efforts to automate the entire digital advertising ecosystem. Today, Rubicon Project, through its strategic relationships with leading providers such as AdMore, Adspace Networks, Inc., Captivate, BITPOSTER, and now Screenvision Media, is able to target audiences with video on nearly every screen they interact with on a regular basis including in malls, elevators, lobbies, cinemas, digital billboards, television, desktop and mobile devices.

Sir John Hegarty Joins Screenvision Media as Creative Chair in Residence

Screenvision Media announced that Sir John Hegarty, iconic advertising Creative Director, will join company as Creative Chair in Residence, an industry first, starting May 2016. Hegarty is one of the highest-acclaimed creative visionaries in the industry and brings to company more than five decades of creative insight and a shared passion for compelling storytelling. As Creative Chair in Residence, Sir John, along with the backing of Screenvision Media's creative group, 40 Foot Solutions, will offer creative council to advertising partners during the development of big-screen ad content. He will hold the position for three years starting in May 2016.

Screenvision Media Hires Craig O'Connor as Director Of Distribution, Event Cinema

Screenvision Media announced the hire of Craig O'Connor as Director of Distribution, Event Cinema. Within this new role, O'Connor will be responsible for the distribution strategy of all event cinema programs. Prior to joining Screenvision Media, O'Connor was the Director of Business Development at Golden Link Inc., where he oversaw key relationships with major film studios for over two years.

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Recent Private Companies Transactions

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