Company Overview of Screenvision Cinema Network, LLC
Screenvision Cinema Network, LLC operates as a cinema, video, and media organization that curates storytelling for brands, exhibitors, and audiences at movie theatres in the United States. The company offers on-screen advertising, in-lobby promotions, and integrated marketing programs to national, regional, and local advertisers; and cinema advertising representation services to theatrical exhibitors. Its cinema advertising network includes various screens in various theater locations. The company was founded in 1976 and is based in New York, New York. Screenvision Cinema Network, LLC is a former subsidiary of ITV plc.
New York, NY 10018
Founded in 1976
Key Executives for Screenvision Cinema Network, LLC
Head of Research and Senior Vice President
Senior Vice President and General Counsel
Executive Vice President of Operations and Exhibitor Relations
Compensation as of Fiscal Year 2016.
Screenvision Cinema Network, LLC Key Developments
Screenvision Media Announces Management Changes
Oct 5 16
Screenvision Media announced strategic enhancements to its Marketing Department to better serve clients with robust marketing solutions and bolstered insights and measurement. Screenvision Media's Ad Sales Marketing team will now be called Client Solutions, and the Research team will now be named Insights & Measurement. Ann Brown joins the company's senior leadership team as SVP, Clients Solutions & Marketing. She will head up the newly created Client Solutions group. Ann brings over 20 years of strategic marketing and sales experience to the company. Prior to joining Screenvision Media, she served as the Head of Marketing for Forkcast. Sarah Barasch joins Screenvision Media's senior leadership team as SVP, Research. She will lead the newly created Insights & Measurement group. Sarah brings more than 20 years of experience in leading research teams at various media properties to Screenvision Media. Prior to joining the company, Sarah served as Senior Vice President, Research at Viacom/Nickelodeon, Vice President, Ad Sales Television and Interactive Research and NBC Universal/Oxygen Media, and Director, Ad Sales Research at MTV Networks. Courtney Smith joins Screenvision Media as Director, Client Solutions & Marketing. Prior to joining the company, she was a Client Solutions Manager for Townsquare Media and oversaw ad sales marketing for online TV startup, Ora TV. Andrew Garbarino transitioned from his role as Screenvision Media's Ad Sales Marketing Director to Director, Trade Communications. Within this new role, Andrew will be managing events and Screenvision Media's presence within key trade associations. Alice Fanjoins Screenvision Media as Senior Manager, Client Solutions & Marketing. Prior to joining the company, she worked on the sales and marketing team at Mitsu Chemicals, and the marketing team at Live Nation Entertainment. Peter York joins Screenvision Media as Manager, Client Solutions & Marketing. Peter's career in marketing includes roles at Forkcast, Magnolia Pictures, Magnet Releasing, Third World Newsreel, and NotABillionaire. Alexandra Claveloux joins Screenvision Media as Manager, Client Solutions & Marketing. Prior to joining the company, she was an Ad Sales Marketing & Sales Development Coordinator at Disney Media under the Disney-ABC Television Group. Katherine Klagholz joins Screenvision Media as Client Solutions & Marketing Coordinator. She joins the company after recently graduating from Tulane University with a Master of Management. Mason Strand joins Screenvision Media as Client Solutions & Marketing Coordinator. He joins the company after recently graduating from Tulane University where he obtained a BSM degree in Marketing.
Videology Offers Programmatic Access to Data-Enabled, In-Cinema Video Inventory through Alliance with Screenvision Media
Sep 15 16
Videology announced an alliance with Screenvision Media. Through the relationship, advertisers will have the ability to plan, buy and execute data-enabled cinema advertising campaigns holistically with TV and video campaigns through a single platform. Following implementation, advertisers will have the ability to, for the first time, apply online and offline household interest and consumption along with transactional data, to cinema advertising inventory for next-level targeting. Screenvision Media delivers unrivaled impact across its network of cinema screens within the captive and immersive environment of movie theatres and leverages research to enhance targeting based on ratings, genre or demographics. Through the alliance, Videology's advertising clients will have the ability to plan, buy and execute data-enabled media campaigns programmatically against select Screenvision Media inventory through Videology's converged advertising platform. Additionally, Videology's clients are expected to benefit from the ability to layer enhanced data sources on top of the inventory to optimize their ability to reach a desired audience. Advertisers can use Videology's platform to build a plan that best achieves their objectives, such as maximizing target audience reach or minimizing effective CPM through data-enabled targeting. In addition, the ability to use Videology's technology to access pricing and availability of Screenvision Media's inventory will increase workflow efficiency and campaign effectiveness.
Screenvision Media Hires Kathie Malinowski as Chief Human Resources Officer
Sep 15 16
Screenvision Media announced the hire of Kathie Malinowski as Chief Human Resources Officer. Within her role, Malinowski will lead the recruiting and development of new and existing talent at the company. Her addition to the company comes at a time of robust cinema advertising growth, for which the company is eager to optimize its talent acquisition practices in order to maximize value for its advertisers and exhibitor partners. Prior to joining the company, Malinowski was the Senior Vice President of Human Resources at Everyday Health Inc., where she led and managed the Human Resources Business Operations function for three years.
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