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December 01, 2015 8:51 PM ET


Company Overview of TBWA Chiat/Day Inc.

Company Overview

TBWA Chiat/Day Inc. offers advertising services. The company creates and manages brand behavior through disruptive ideas in media arts landscape. It serves various brands worldwide. TBWA Chiat/Day Inc. was formerly known as Chiat/Day Inc. and changed its name to TBWA Chiat/Day Inc. in 1995. The company was founded in 1962 and is headquartered in New York, New York, with an additional office in Los Angeles, California. TBWA Chiat\Day, Inc. operates as a subsidiary of TBWA Worldwide Inc.

488 Madison Avenue

New York, NY 10022

United States

Founded in 1962





Key Executives for TBWA Chiat/Day Inc.

Chief Executive Officer
Age: 49
Chief Financial Officer
Chief Executive of TBWA\Worldwide and President of TBWA\Worldwide
Age: 59
President of TBWA\Chiat\Day New York
President of Los Angeles
Age: 44
Compensation as of Fiscal Year 2015.

TBWA Chiat/Day Inc. Key Developments

TBWA\Chiat\Day LA Hires Jerico Cabaysa as Managing Director on the Gatorade Business

TBWA\Chiat\Day LA announced that it has hired Jerico Cabaysa as Managing Director on the Gatorade business, which has been with TBWA since 2008. As Managing Director, Jerico will lead the Gatorade team on all U.S. and global brand initiatives, reporting to agency President Luis DeAnda. The move marks a return to TBWA\Chiat\Day for Jerico, who began his career at the agency working as an account executive on the Playstation, XM Satellite Radio and Rock the Vote accounts. Jerico comes to TBWA from Wieden + Kennedy New York, where he was Account Director on the Jordan and Sprite brands.

TBWA\Chiat\Day LA Appoints Linda Knight as Executive Creative Director

TBWA\Chiat\Day LA announced that it has hired Linda Knight as Executive Creative Director. Linda will be working across several agency accounts including Miller Lite, and will join fellow agency ECD's Fabio Costa and Brent Anderson in reporting to Chief Creative Officer Stephen Butler. Linda began her career in Australia before being hired by Wieden+Kennedy, where she spent almost a decade working in both the Portland and Amsterdam offices prior to starting her freelance career.

GoDaddy Appoints TBWA/Chiat/Day New York as Global Marketing Agency of Record

GoDaddy Inc. has named Omnicom's TBWA/Chiat/Day New York its global marketing agency-of-record. TBWA New York was selected after an extensive review that included in-market meetings with GoDaddy country executives and agency teams in Asia, Europe, and Latin America, as well as the U.S. The agreement marks another advancement in GoDaddy's global expansion and builds on the company's move to a more personalized marketing experience for small business owners around the world looking to leverage technology. The agency pitch was led by TBWA New York, with contributions from their network teams in Brazil, Mexico, U.K, Turkey, Asia, Canada, India and Australia. The first work will be a global campaign adapted for specific international markets in early 2016. GoDaddy will continue to use its in-house creative and content agency to supplement and support the TBWA work as well.

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