January 17, 2017 12:12 AM ET

Internet Software and Services

Company Overview of Janrain, Inc.

Company Overview

Janrain, Inc. develops and operates a software-as-a-service based customer identity management platform. It provides customer profile management solutions for businesses. The company’s platform helps companies to build unified view of their customers across various devices by collecting customer profile data to power personalized marketing. Its platform promotes customers engagement; manages customer data; facilitates personalization; solves access management challenges; and provides customer care solutions. The company’s platform provides social login, registration, customer profile data storage, customer insights, single sign-on, and engagement features. It serves consumer brands, entertai...

519 SW Third Avenue

Suite 200

Portland, OR 97204

United States

Founded in 2002





Key Executives for Janrain, Inc.

Chief Executive Officer and Director
Founder and Chief Technology Officer
Chief Financial Officer
Vice President of Privacy and General Counsel
Vice President of Human Resources
Compensation as of Fiscal Year 2016.

Janrain, Inc. Key Developments

Janrain Appoints Bryta Schulz as Vice President of Strategic Alliances

Janrain has announced that it has hired Jared Worley in the position of Vice President of Strategic Alliances. The appointment comes at a time when the company is working towards equipping itself for the identity market and its next growth phase. Worley will have the responsibility of expanding and strategizing the global partner ecosystem. He has had over a decade experience in developing alliances that helped create value and drive growth for organizations worldwide. Prior to joining Janrain, he was the Chief Commercial Officer and Partner at Smartify.

Janrain Appoints Marlene Bauer as Vice President of Global Services

Janrain announced that Marlene Bauer has joined the company as vice president of global services. Bauer will focus on aligning services and client success for better responsiveness to Janrain clients and ramping up system integrators and other service partners to expand Global Services' reach. Bauer will also work closely with Mayur Upadhyaya, vice president of customer experience, to expand the company's CIAM consulting practice in the United Kingdom. Prior to Janrain, Bauer was senior vice president of professional services at Conga. She also served as vice president of professional services at Apttus and vice president of professional services and customer success at Determine, Inc.

Janrain Launches Product Called Janrain Customer Engagement Insights™

Janrain announced the launch of a product called Janrain Customer Engagement Insights™, a tool that analyzes the engagement activities of registered customers who engage on a brand’s digital property with commenting, live chat, voting, and ratings and reviews. Customer Engagement Insights is included with each Customer Engagement product license or specific application, such as commenting. Customer Engagement Insights is an off-the-shelf analytics solution that leverages activity data integrated with registered consumer profile data to provide insights around the activity of registered consumers to determine what activities are driving registrations and repeat visits, as well segmentation of these registered consumers based on their activity. Additionally, Customer Engagement Insights provides analytics on social media activity that is curated via the Customer Engagement dashboard and products using hashtags, search terms and filters. This social media activity comprises posts by anonymous customers on Facebook, Twitter and Instagram. Customer Engagement Insights provides the ability to visualize and take action on customer profile data from an intuitive, web-based dashboard. With drill-in and filter capabilities built in, brands can quickly develop insights into which customer engagement activities gained the most traction on their websites or on social media, as well as understand customer demographics and behaviors on site. Analyzing the commenting, live chat, voting, rating and reviews, plus curated social media activities from Facebook, Instagram and Twitter and the customers who engage in them, this proprietary tool provides the following insights: Shows the success of engagement activities and the campaign, program or product they support. Identifies and segments the unique registered customers who participate on each engagement activity. Ascertains customer engagement driven registrations resulting in more valuable customer profile data. Provides a comparative view of customer engagement registrations versus those who registered for other reasons. Identifies the number of repeat customers who logged in to engage onsite. Identifies the percentage of repeat customers who logged in to engage onsite. Gauges volumes of user generated content such as keywords and hashtags posted by customers on social media. Captures the number of unique customers posting user generated content about a brand’s product, services or program on social media.

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