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November 25, 2015 8:09 PM ET

Internet Software and Services

Company Overview of Yext, Inc.

Company Overview

Yext, Inc. offers Yext Cloud, a platform that enables marketers to manage their local content, listings, store pages, social pages, campaigns, and more. The company’s Yext Cloud is an integrated geomarketing solution, which includes Yext Location CMS to customize and update content for each and every one of locations. It serves customers in Austria, Switzerland, Ireland, the Netherlands, Spain, and the United States. Yext, Inc. was founded in 2006 and is based in New York, New York it has networks in Canada, Switzerland, the Netherlands, and France.

1 Madison Avenue

5th Floor

New York, NY 10010

United States

Founded in 2006





Key Executives for Yext, Inc.

Co-Founder, Chief Executive Officer and Director
Co-Founder, President and Director
Co-Founder and Director
Chief Financial Officer
Age: 63
Chief Operating Officer
Compensation as of Fiscal Year 2015.

Yext, Inc. Key Developments

Yext Announces Launch of Xone to Power Real-Time Engagement with Mobile Customers

Yext announced the launch of Xone, its revolutionary new mobile audience engagement product that gives brick and mortar businesses a new way to serve their customers during in-store visits. Xone's core feature, Xone Tips, enables businesses to serve mobile content screens to customers who are within range of an in-store Xone Beacon. Xone Tips are fully customizable and can be used by retailers, restaurants, hotels, financial institutions, and other brands with physical locations to provide useful content to customers including WiFi codes, new product information, sales promotions, and incentives to download a brand app or join a brand's social media audiences.

Yext Announces Executive Appointments; Opens Two New U.S. Offices in Chicago and Dallas

Yext announced it has hired five accomplished leaders from top tech companies including Facebook,, and Yahoo! The strategic hires follow rapid company growth over the past few years, including international expansion, a 3-year growth rate of 2,026%, and recognition in the Inc. 500. New hires include: Bridgette Blake, Group VP, Enterprise Sales, Midwest Region, and Head of Global Agency Development. A 20-year veteran of the marketing and media industries and over 15 years in digital, Bridgette most recently served for 6 years in a leadership capacity at Yahoo! She also previously held management roles at MSN, Newscorp/MySpace, CafeMom and PopSugar. Brad Cohen, VP, Partner Sales. Brad joins the company as VP of Partner Sales and will lead the GTM strategy and growth of the Partner channel. Brad has 15 years of experience in the SaaS, media, and digital industries, most recently spending 5 years as the Senior Director of Sales at ReachLocal. Owen Fegan, VP, Creative Director, An accomplished designer, photographer, marketer, and musician, Owen Fegan has joined the company to build its in-house creative team and drive the evolution of Owen was most recently the VP, Creative Director at Grooveshark, and has previously led the internal creative agencies of a number of premier media properties including Rolling Stone, SPIN, and New York Media. Lindsay Johnston, Group VP, Enterprise Sales, Southwest Region. With over 25 years of experience executing complex sales across various verticals in the Fortune 500, Lindsay joins the company from Salesforce where he most recently served as Regional VP of Sales and managed a Core Enterprise team responsible for $57 million in recurring revenue. Based in Dallas, Lindsay will lead Enterprise Sales for Yext in the Southwest. Stephen Zangre, Group VP, Enterprise Sales, Northeast Region. Stephen joins the company after six years with Facebook in Sales Management, most recently spearheading domestic growth within the CPG vertical. Stephen began his career at Coca Cola USA and has also held a variety of sales management roles at Catalina Marketing, CoolSavings, and ValueClick Media. Stephen will lead Enterprise Sales in the Northeast at Yext. The company has also announced the opening of two new U.S. offices in Chicago and Dallas.

Yext Names Jeffrey K. Rohrs as Chief Marketing Officer

Yext announced the addition of Jeffrey K. Rohrs as its Chief Marketing Officer (CMO). Rohrs will spearhead Yext's global brand strategy, field marketing expansion, and demand generation initiatives as the company looks to build upon the success of its PowerListings suite of products and services. Most recently, Rohrs served as vice president of marketing insights for Salesforce, having joined as part of the $2.5 billion acquisition of ExactTarget in 2013. During his tenure at ExactTarget, Rohrs helped the company transform from a specialized email marketing solution into a global omnichannel marketing cloud platform.

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