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February 11, 2016 9:32 AM ET


Company Overview of Red Bull GmbH

Company Overview

Red Bull GmbH produces and markets energy and sugar free drinks to customers in Austria and internationally. The company was founded in 1984 and is based in Fuschl am See, Austria.

Am Brunnen 1

Fuschl am See,  5330


Founded in 1984


43 662 6582 0


43 662 6582 7010

Key Executives for Red Bull GmbH

Founder and Managing Director
General Counsel
Compensation as of Fiscal Year 2015.

Red Bull GmbH Key Developments

Red Bull GmbH Announces Consolidated Earnings Results for the Full Year of Fiscal 2014

Red Bull GmbH announced consolidated earnings results for the full year of fiscal 2014. For the year, the company announced profit reportedly grew 1.45%, far slower than in recent years. The company made a net profit of EUR 370 million (AUD 584.3 million). Revenues rose 5% to EUR 2.66 billion, but were outweighed by major marketing cost for Red Bull. The operating profit therefore fell 19% to EUR 333 million. The entire group collected revenues of EUR 5.11 billion, 1.45% higher than in 2013.

Rabie Creditors Come To An Agreement Over Sale

Banco de Credito e Inversiones (SNSE:BCI), Unilever plc (LSE:ULVR) and Distribuidora Rabie S.A.'s own workers have come to an agreement over the sale of Rabie's assets. Only proposals above CLP 18 billion will be accepted on July 30, 2015. There are three potential candidates for such assets. There is speculation that Red Bull GmbH and La Caserita could be behind the assets in question. Rabie's creditors will have to vote on the proposals received and this could take place early in August 2015, although it could be brought forward.

Red Bull Bidding To Buy Leeds United, Cellino Claims

Red Bull GmbH made a bid to buy Leeds United Football Club Limited, the club's disqualified owner Massimo Cellino claimed. Cellino said Eleonora Sport, the majority shareholder at Elland Road, was considering a formal offer from Red Bull amid reports that the firm is ready to pay around £60 million for control of Leeds.

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